Media advisory & photo opportunity - Star-studded cast of celebrities join in 29th anniversary of CIBC Miracle Day to help raise millions for kids-in-need
Funds to support children's charities in communities all across Canada
TORONTO, Nov. 27, 2013 /CNW/ - CIBC (CM: TSX) (CM: NYSE) — On December 4th, a star-studded cast of celebrities will be joining CIBC traders and advisors on the trading floor to help raise millions for kids-in-need during the 29th annual CIBC Miracle Day.
Celebrities include iconic multi-platinum Grammy-nominated Canadian singers and songwriters, world-class professional athletes, and Baseball and Football Hall of Fame inductees helping to raise money for children's charities across Canada. Last year, Hollywood superstar and philanthropist Mark Wahlberg helped CIBC raise a record $4.5 million for kids-in-need.
| WHO: | Surprise cast of celebrity guests. CIBC traders and brokers. Children and charity representatives. |
| WHAT: | Join our celebrities and CIBC employees as they help raise money for children's charities |
| WHEN: | Dec. 4, 2013 at 9:30-11:00 AM EST |
| WHERE: | 161 Bay Street, 7th floor, Toronto |
| WHY: | CIBC Miracle Day is an employee-driven event and one of Canada's largest single-day fundraiser for children's charities. Each year on CIBC Miracle Day, CIBC traders and advisors donate their fees and commissions to improve the health, education, well-being, and overall quality of life of kids-in-need. |
Media must pre-register to join celebrities on CIBC's trading floor. To register, please contact Jessica Botelho-Carinci at 416-980-8859 or [email protected]
About CIBC Miracle Day
CIBC Miracle Day is the annual flagship fundraising event for the CIBC Children's Foundation. On CIBC Miracle Day, CIBC's wholesale banking employees and CIBC Wood Gundy Investment Advisors donate their fees and commissions to organizations that support kids in our communities. Through the efforts of employees and clients $4.5 million was raised in Canada in 2012, for a total of nearly $69 million donated to hundreds of children's charities across Canada since 1984. To learn more, visit www.cibc.com/miracleday.
About CIBC
CIBC is a leading North American financial institution with 11 million personal banking and business clients. CIBC is committed to supporting causes that matter to our clients, our employees and our communities. We aim to make a difference in communities through corporate donations, sponsorships and the volunteer spirit of employees. With a strategic focus on Kids, Cures and Community, and employee commitment to causes, including the Canadian Breast Cancer Foundation CIBC Run for the Cure, the CIBC Children's Foundation and United Way, we are investing in the social and economic development of communities across the country. In 2012, CIBC contributed more than $38 million to more than 1,900 charitable and non-profit initiatives in 450 communities. You can find other news releases and information about CIBC in our Press Centre on our corporate website at www.cibc.com.
SOURCE: CIBC
Media contact: Kevin Dove, Head of External Communications & Media Relations, 416-980-8835, or [email protected]
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