MEDIA ADVISORY: University of Waterloo Stratford Campus hosts international gamification conference

STRATFORD, ON, Oct. 1, 2013 /CNW/ - The University of Waterloo Stratford, Canada's new collaborative campus for digital media technology and commercialization, is hosting the world's first conference to truly bridge academic research and business opportunity in the area of gamification. Gamification 2013 is the premier event to share ideas, collaborate with academics and industry experts, and explore the future of gamification.

Timing:
Wednesday, October 2, 2013 to Friday, October 4, 2013

Location:
University of Waterloo's Stratford campus, 125 St. Patrick Street, Stratford, ON.

Program Highlights:
The conference will showcase a blend of academic research and experimental applications with industry and not-for-profit examples, commercialization support and best practices. Research and case study presentations will take place on a range of topics including social game mechanics vs. traditional leaderboards, best practices for applying metrics to educational games, games and the future of retail, "exergames" in the classroom and in the workplace, and much more. Link to program and speakers: https://uwaterloo.ca/gamification/program-and-speakers.

Keynote Speakers:
Keynote speakers are renowned American author and social game designer Amy Jo Kim, whose design credits include Netflix, Rock Band, eBay, Yahoo! and Ultima Online, as well as Dallas-based designer and consultant Stephen P. Anderson, who wrote the book "Seductive Interaction Design: Creating Playful, Fun and Effective User Experiences."

Live Video Streaming:
Opening keynote by Amy Jo Kim, Thursday, Oct. 3 at 9:00 am (Link: http://bit.ly/19RjAjS)
Closing keynote by Stephen P. Anderson, Friday, Oct. 4 at 1:00 pm (Link: http://bit.ly/1bXZLNM)

About the University of Waterloo:

In just half a century, the University of Waterloo, located at the heart of Canada's technology hub, has become one of Canada's leading comprehensive universities with 35,000 full- and part-time students in undergraduate and graduate programs. Waterloo, as home to the world's largest post-secondary co-operative education program, embraces its connections to the world and encourages enterprising partnerships in learning, research and discovery. In the next decade, the university is committed to building a better future for Canada and the world by championing innovation and collaboration to create solutions relevant to the needs of today and tomorrow. For more information about Waterloo, please visit www.uwaterloo.ca

SOURCE: University of Waterloo

Media Contact 
Nick Manning
University of Waterloo
226-929-7627
[email protected]
www.uwaterloo.ca/news
@uWaterlooNews