MEDIA ADVISORY/INTERVIEW & PHOTO OPPORTUNITY - North American Van Lines &
Canada Company join forces to host unique fundraiser for families of fallen
soldiers

TORONTO, Sept. 9 /CNW/ - Canada Company, a charitable business group, will kick off the start of a unique seven day run and bike marathon challenge on Friday, September 10, 2010 at 9:40 a.m. at the Air Canada Centre in Toronto.

The North American Van Lines Tour de Force will raise money to support the families of fallen soldiers by providing funding for programs such as Camps for Kids of Deployed Soldiers and the Canada Company Scholarship Fund. 

The Tour de Force will be divided into seven 85 km stages, concluding with a community celebration. Riders, including 90-year-old Belleville resident Norm Russell, will travel through locations in Ontario (Toronto, Oshawa, Newcastle, Trenton, Kingston, Brockville and Cornwall) and Quebec (Hudson and Montreal). Visit www.canadacompany.ca/Tour de Force for more information.

Event:	Tour de Force fundraiser kickoff for Families of Fallen Soldiers
Who:	Rob Grohn, President, North American Van Lines, member of Canada Company and Tour de Force rider Blake Goldring, Chairman of Canada Company and Chairman and CEO of AGF Management Limited Tom Anselmi, Chief Operating Officer, Maple Leaf Sports and Entertainment Brigadier-General Fred Lewis, Commander Land Force Central Area, Canadian Forces Norm Russell, 90-year-old Belleville resident and Tour de Force rider
Date and Time:	Friday, September 10, 2010 Interviews with Riders and Speakers: 9:00 a.m. Welcome remarks: 9:40 a.m. Tour de Force begins: 10:00 a.m.
Location:	Air Canada Centre 40 Bay Street Toronto, Ontario (Northwest corner of Lakeshore Blvd. (westbound) and Bay St.)

For further information:

or to arrange interviews with Canada Company spokespersons please contact:
Peter Hart, Project Director Tour de Force
Canada Company
Tel: [phone]
Email: [email protected]