Media Invitation - Unveiling of 2010 Cornwall Cigarette Butt Study findings
and Anti-Contraband Tobacco Campaign by Convenience Store Owners

CORNWALL, ON, May 17 /CNW/ - Every other day in Ontario a convenience store closes its doors. That's enough for the members of the Canadian Convenience Store Association to invite media to the Cornwall stop of a 25-city Ontario tour aimed at pressuring members of the Federal and Provincial governments to intensify the fight against contraband tobacco in their communities.

After seven years of alarming growth, Ontario and Quebec have the highest concentration of illicit tobacco manufacturing operations, the majority of the high-volume smuggling points and the largest number of consumers of contraband tobacco according to the RCMP (2009 Update Report).

At the news conference, findings from a recent Cigarette Butt Study conducted at Cornwall high schools will be unveiled as well as the CCSA's new campaign to decrease contraband activity.

    
                                   Details
                                   -------

    WHAT:     Convenience store owners' anti-tobacco smuggling tour and
              release of regional results from the new 2010 Cigarette Butt
              Study.

    WHEN:     Tuesday, May 18, 2010 at 10:30 AM

    WHERE:    Shortline Convenience and Video, 1300 Second Street West,
               Cornwall

    WHO:      Michel Gadbois - Senior Vice-President, Canadian Convenience
              Stores Association and Quebec Convenience Stores Association
              (ACDA-AQDA)
              Convenience store owners from the Cornwall area

              Participants will be available for interviews following
              remarks.
    

For further information: Dianna Eakins, Media Contact, Canadian Convenience Stores Association (CCSA), T. [phone], E. [email protected]