In all, 2,523 Mercedes-Benz passenger cars and luxury light trucks were delivered in January. Passenger car sales totalled 1,118 units, while the number of SUVs sold reached 1,386 units, representing 44.6% and 55.4% of market share respectively. Standout passenger cars for the month included the E-Class family of vehicles, whose sales increased by 3.5% compared to January 2018 and the new A-Class Hatch, which has been selling steadily since it was introduced to the Canadian lineup. In terms of luxury light trucks, the GLS grew in popularity, with 70.5% year-over-year sales growth, while the GLC Coupe gained ground with 6.9% growth compared to January 2018.
In January, Mercedes-Benz Vans delivered 383 vehicles, bolstered by ongoing demand for the Sprinter Cargo and Passenger Vans. The Sprinter was among Mercedes-Benz Canada's top five volume-drivers throughout 2018.
19 smart fortwo vehicles were delivered in the first month of 2019.
Mercedes-Benz Canada's Pre-Owned division reported January sales of 1,108 units. That total comprised 869 Certified Pre-Owned units for a 78.4% penetration, up 2.3% from 76.1% penetration in January 2018.
"There is a lot to look forward to in 2019 as we introduce exciting passenger cars, innovative technologies, and a series of updates to our SUV lineup," said Brian D. Fulton, President & CEO of Mercedes-Benz Canada. "We saw strong demand for SUVs throughout 2018, which has continued into the beginning of this year. Our product portfolio is evolving to match that demand and I am confident we have the product and people we need to continue to build momentum in 2019."
JANUARY 2019 |
MTD |
YTD |
2019 |
2018 |
% |
2019 |
2018 |
% |
Mercedes-Benz
Vehicles |
2,504 |
2,977 |
-15.9 |
2,504 |
2,977 |
-15.9 |
smart |
19 |
20 |
-5.0 |
19 |
20 |
-5.0 |
Mercedes-Benz Vans |
383 |
589 |
-35.0 |
383 |
589 |
-35.0 |
TOTAL |
2,906 |
3,586 |
-19.0 |
2,906 |
3,586 |
-19.0 |
About Mercedes-Benz Canada
Mercedes-Benz Canada is responsible for the sales, marketing, and service of Mercedes-Benz and Mercedes-AMG passenger vehicles, Mercedes-Benz Vans, and smart. Headquartered in Toronto, Ontario, Mercedes-Benz Canada Inc. employs approximately 1,200 people in 14 locations across Canada. Through a nationwide network of seven Mercedes-Benz own retail operations and 52 authorized dealerships, Mercedes-Benz Canada sold 49,758 vehicles in 2018. This positioned Mercedes-Benz as the top luxury manufacturer in Canada for the fifth consecutive year.
Further information from Mercedes-Benz Canada is available at media.mercedes-benz.ca.
SOURCE Mercedes-Benz Canada Inc.
Sinead Brown, 416-847-7588, [email protected]
Related Links
www.mercedes-benz.ca
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