Mobilicity starts 2012 with FREE data on unlimited talk & text plans

Canada's smart carrier sweetens the deals with $50 port-in-credit

TORONTO, Jan. 9, 2012 /CNW/ - On the heels of a very successful holiday season, Mobilicity continued to make good on its promise to keep delivering unsurpassed value and bring down the cost of wireless in Canada by adding free data onto its talk-and-text plans.

For the growing number of Canadians who have shied away from using data on their mobile phones out of fear of receiving outrageously expensive data charges, Mobilicity's free data promotion comes as welcome news.

With Mobilicity's free data, customers can stay in touch with family and friends through social media and email, surf the web or download cool new games and apps. Customers can choose from three free data offerings based on their needs:

-     Free unlimited data on Mobilicity's $45 unlimited talk-and-text plan
Customers can now enjoy Mobilicity's unlimited data service at no extra cost ($10 savings) and take comfort that they will not receive an expensive data bill after receiving large email attachments or using web-based apps like GPS on their smartphone.

-     Free email and Social Data on Mobilicity's $35 unlimited talk-and-text plan

• Unlimited email access through Gmail, Hotmail and MS Exchange.
• Unlimited social network access to Facebook, Twitter, MySpace, Google+ and LinkedIn.
• Unlimited Instant Messaging through Google Talk, Yahoo Messenger, ICQ and Whatsapp.

-     Free Social Data on Mobilicity's $25 unlimited talk-and-text plan

• Unlimited social network access to Facebook, Twitter, MySpace, Google+ and LinkedIn.
• Unlimited Instant Messaging through Google Talk, Yahoo Messenger, ICQ and Whatsapp.

Bonus $50 Port-In Credit
To make switching to Mobilicity even more rewarding, Mobilicity also introduced a $50 port-in credit promotion. For a limited time, consumers who port their existing phone number to Mobilicity AND register for pre-authorized credit card payment (PAC) will receive $10 credits over five months.

Mobilicity's free data and port-in credit promotions are available for a limited time. The free data offer is also available on Multi-Month plans, which provide an added, upfront discount for purchasing three, six or 12 months of service in advance. Mobilicity's free data offer is not available for BlackBerry smartphones on the $25 plan and $35 plan. It is available for BlackBerry smartphones on the $45 plan with Mobilicity's standard $5 BlackBerry Internet Service (BIS) add-on (still a $10 monthly savings).

About Mobilicity (DAVE Wireless)
Mobilicity, Canada's smart mobile carrier, was created to bring down the cost of wireless with unlimited talk, text and data plans, affordable North American coverage, plus popular handsets and smartphones - without locking customers into contracts or charging extra or hidden fees. Everything Mobilicity does adds up to a better wireless experience, not an expensive one. NOW THAT'S SMART.

Formerly known as Data & Audio-Visual Enterprises Wireless Inc. (DAVE Wireless), the company is led by Obelysk, a diversified Canadian holding company, and Quadrangle Capital Partners, a global investor in the telecommunications and media sectors. Mobilicity was named one of Canada's Top 25 Up and Coming Information & Communication Technology start-ups in 2010 by the Branham Group Inc. Further information about Mobilicity can be found at www.mobilicity.ca.

For more information, images or interviews, please contact:

Sheryl Steinberg
Director, Corporate Affairs
Mobilicity
647-70-PRESS
[email protected]