Modern Meat Launches Its Holiday Bundle Pilot Program for Christmas

VANCOUVER, BC, Dec. 11, 2020 /CNW/ - Modern Meat Inc., (CSE: MEAT) ("Modern Meat") or (the "Company"), an award winning plant-based meat manufacturer, is pleased to announce the launch of their inaugural holiday bundle just in time for the Holiday season. This bundle will include a 100% plant based Modern Meat Holiday Roast, accompanied by a savory vegan gravy, and an apple crumble worthy of a second helping. Modern Meat is also pleased to announce that the Modern Holiday Roast is gluten free, unlike many competitor offerings which is extremely appealing to many consumers that suffer from celiac intolerance or common dietary constrictions. The Holiday bundle will be delivered free of charge to the Metro Vancouver Area and the company is offering an extending service to Whistler, Vancouver Island, and Kelowna for an additional $20 charge.

"We are very pleased to be launching this limited edition 100% Plant Based, Gluten Free Seasonal Modern Roast for this year. The "Roast" has long been a staple holiday tradition and our culinary team feels there is a gap to be filled in the market for a unique healthy vegan and gluten free alternative option. We took this opportunity for our company to initiate a soft launch of our Modern Roast in hopes of building on this pilot program," states Tara Haddad, Founder and Chief Executive Officer of the Company.

"Continually challenging our team to create innovative seasonal offerings provides great insight into the holiday market and the reception to future potential offering ideas in this sector. We look to use this opportunity to fine tune our in house shipping and logistics green routing program as the Company is aggressively pursuing to expand our reach and nurture other revenue streams outside of our currently deployed model," states Chris Parkinson, Brand and Relationship Manager of the Company.

About Modern Meat

Modern Meat is a Canadian food company based in Vancouver, British Columbia that offers a portfolio of plant-based meat products. Modern Meat recognizes the importance of providing consumers nutritious and sustainable meat alternatives without sacrificing taste. We are deliberate in choosing ingredients free of soy, gluten, nuts and GMO's. Our mission is to change the way food is produced and consumed for the benefit of people, animals and the environment by using only natural 100% plant-based ingredients.

Cautionary Statement Regarding Forward-Looking Information

This news release includes certain "forward-looking statements" and "forward-looking information" under applicable Canadian securities legislation that are not historical facts. Forward-looking statements involve risks, uncertainties, and other factors that could cause actual results, performance, prospects, and opportunities to differ materially from those expressed or implied by such forward-looking statements. Forward-looking statements in this news release include, but are not limited to, statements with respect to: Modern Meat and Modern Meat's business and prospects; the Company's objectives, goals or future plans; future growth of the alternative meat sector and the Modern Meat market share, Modern Meat sales growth, planned expansion, future plans for shipping and logistics, new revenue streams and the business, operations, management and capitalization of the Company. Forward-looking statements are necessarily based on a number of estimates and assumptions that, while considered reasonable, are subject to known and unknown risks, uncertainties and other factors which may cause actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: general business, economic and social uncertainties; local and global market and economic uncertainties arising in respect of the COVID-19 pandemic; litigation, availability of key product ingredients, legislative, environmental and other judicial, regulatory, political and competitive developments; the ability to effectively expand manufacturing and production capacity; the success of market initiatives and the ability to grow brand awareness; the ability to attract, maintain and expand relationships with key strategic restaurant and food service partners; our ability to predict consumer taste preferences; delay or failure to receive regulatory approvals; the sufficiency of our cash to meet liquidity needs; those additional risks set out in the Company's public documents filed on SEDAR at www.sedar.com; and other matters discussed in this news release. Accordingly, the forward-looking statements discussed in this release may not occur and could differ materially as a result of these known and unknown risk factors and uncertainties affecting the Company. Although the Company believes that the assumptions and factors used in preparing the forward-looking statements are reasonable, undue reliance should not be placed on these statements, which only apply as of the date of this news release, and no assurance can be given that such events will occur in the disclosed time frames or at all. Except where required by law, the Company disclaims any intention or obligation to update or revise any forward-looking statement, whether as a result of new information, future events, or otherwise.

SOURCE Modern Meat Inc.

Tanya Todd, Communications Director, [email protected], 604-395-0974