Montréal is rocking to the beat of Musik: From Sound to Emotion - An original exhibition produced by the Montréal Science Centre

With the participation of Montréal group Simple Plan

MONTREAL, Nov. 5, 2012 /CNW Telbec/ - Since November 2, the Montréal Science Centre is delighting visitors with its all-new original composition, Musik: From Sound to Emotion. It's a vibrant exhibition on this timeless art found in all cultures and expressed in an infinite variety of styles.

The Musik: From Sound to Emotion exhibition is based on scientific research and aims to show visitors the important role of the brain in the musical experience, for listeners, performers and composers. It also strives to answer the question: how does music create emotions? An expert committee of internationally acclaimed Quebec musicians and scientists was involved in creating the exhibition. Visitors will enjoy an original experience where they can create their own piece of music, incorporating such concepts as rhythm, tempo, melody and harmony.

"Music speaks to every generation. It is a timeless subject, one that covers a tremendous array of artistic, human, scientific and technological questions, making it just perfect for an exhibition," says Carol Pauzé, Director of Programming at the Montréal Science Centre.

The Musik: From Sound to Emotion experience
The main message of the exhibition - "Music is a dialogue between sound and emotion" - is conveyed through an innovative approach. There are seven zones: listening; emotion; rhythm; melody and harmony; instruments and voice; and sharing; as well as the Simple Plan zone.

The exhibition features all kinds of interactive experiences for individual visitors and groups, allowing them to play with notes, sounds and instruments. They'll learn about musical concepts and their physical, mathematical, technological and neurological bases.

At the same time, they'll be able to step into a composer's shoes and create a piece of music, step by step, using a touch-screen digital music player. With the help of advice from musicians from the Montréal group Simple Plan, they'll express an emotion by selecting a rhythm, different melodies, an accompaniment and timbres to make their own composition.

"It's with great pleasure that we agreed to be part of the Musik: From Sound to Emotion exhibition at the Montreal Science Centre. Music is our lives. It's our passion, the one thing that gave us direction and helped us find our path in life. It was also fascinating for us to discover all the scientific facts that explain why music can create so many emotions in people. The exhibition helped us understand this amazing phenomenon better and it made us realize just how much music can have a gigantic impact on people", said the members of the group Simple Plan.

At the end of their visit, apprentice composers can share their masterpieces with other visitors, e-mail them to themselves and continue the experience on the Internet. They'll see how the musical experience is a delicate balance of art, science and emotion.

Close-up on Simple Plan
To wrap up Musik: From Sound to Emotion, the Science Centre is offering visitors a zone that shows how rhythm, melody, harmony and timbre are all means of expression used by Simple Plan to create the group's music and share their emotions with their fans.

This zone also shines the spotlight on Simple Plan's first decade. It includes a look at the group's career, from its earliest days to its global success, a portrait of the five musicians and some authentic objects from their many tours.

Musik: From Sound to Emotion will be on at the Montréal Science Centre until March 10, 2013.

Information and ticket sales
For complete schedule and box office information, visit www.montrealsciencecentre.com or call 514-496-4724 or 877-496-4724.

The Montréal Science Centre wishes to thank its principal partner, the Government of Canada, its presenting partners TELUS and Hydro-Québec, as well as Yamaha Canada Music, sponsor of the exhibition Musik: From Sound to Emotion.

About the Montréal Science Centre
With over 700,000 visitors every year, the Montréal Science Centre is a complex devoted to science and technology, and is known for its interactive and highly accessible approach and the way it showcases local innovations and know-how. The Montréal Science Centre is managed by the Old Port of Montréal Corporation.

SOURCE: MONTREAL SCIENCE CENTRE

Lise Raymond, Communications Lise Raymond, 450 640-0500; [email protected]

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