National Car Rental Extends Environmental Commitment with 2013 Ford Fleet

Many new vehicles at Emerald Aisle locations equipped with acclaimed Ford EcoBoost engines

TORONTO, May 22, 2012 /CNW/ - National Car Rental is enhancing its vehicle fleet offerings to business travellers with the addition of 2013 Ford vehicles featuring Ford's acclaimed EcoBoost engines. Members of National's Emerald Club will be able to choose from new 2013 Ford Edges and Explorers equipped with the environmentally friendly EcoBoost engines. The engines offer power and performance with reduced CO2 emissions, all without sacrificing efficiency.

"As the world's largest owner and operator of passenger vehicles, it is our duty to find new ways to lessen the environmental impact of our ever-expanding fleet," said Lee Broughton, director of sustainability for Enterprise Holdings, which owns and operates National Car Rental along with the Enterprise Rent-A-Car and Alamo Rent A Car brands. "Business travellers and members of our Emerald Club need vehicles that they can drive reliably and sometimes for great distances, and we are ensuring that these needs are met with a lower impact on the environment."

This announcement underscores National's continuing efforts to embrace new technologies and offer the largest fuel-efficient fleet in the industry.

"We are pleased to work with National to offer its customers a wide-range of vehicles with our EcoBoost engines," says Nick Lacasse, Product Marketing Manager for SUV/CUV at Ford Motor Company of Canada. "These cars are at the cutting edge of technology with a specific focus on fuel efficiency and environmental stewardship, something both Ford and National are passionate about."

Emerald Club - the car rental industry's first comprehensive frequent-renter program - expedites the rental process by offering counter bypass as well as Drop &Go^SM service with convenient e-receipts. The Emerald Club program also provides electronic "Arrival Alerts" and access to National's "Emerald Aisle," an exclusive section of the lot where members can select any vehicle as long as they reserve a mid-size card. National operates Emerald Aisle locations in Toronto, Montreal, Calgary and Vancouver.

National was given a "Leading Edge Award" by Executive Travel magazine as the top rental car service in the travel industry and received SmarterTravel's Editors' Choice Award for its Emerald Club in 2010 and 2011 as the "Best Rental Car Loyalty Program."

About National Car Rental

Founded in 1947, National Car Rental is a premium, internationally recognized brand serving the daily rental needs of the frequent airport traveller throughout the United States, Canada, Mexico, the Caribbean, Latin America and Asia. National - which launched the car rental industry's first comprehensive frequent-renter program - further expedites the rental process for Emerald Club members by offering counter bypass as well as convenient e-receipts.

Emerald Club was awarded a 2010 Business Traveler Innovation Award - sponsored by the National Business Travel Association (NBTA) and The Wall Street Journal - for expediting the travel process and enhancing convenience and efficiency.

St. Louis-based Enterprise Holdings owns and operates the National Car Rental brand in North America. With annual revenues of $14.1 billion and more than 70,000 employees, Enterprise Holdings also operates, through its regional subsidiaries, more than 1 million cars and trucks, making it the largest and most comprehensive car rental service provider in the world measured by revenue, employees and fleet. National also is part of a global strategic alliance with Europcar, creating the world's largest car rental network. For more information about National, visit www.nationalcar.ca or https://www.facebook.com/NationalCarRental.  This news release and other National Car Rental announcements are available at the Enterprise Holdings press room.

Meghan Maguire, Enterprise Holdings
314-512-2040
[email protected]

LeilyShafaee, Argyle Communications
416-968-7311 x236
[email protected]