News Marketing Canada Announces Online Couponing Partnership With Uniprix

NMC to be Exclusive Online Couponing Services Provider

TORONTO, April 23, 2013 /CNW/ - News Marketing Canada^® (NMC), the company behind the SmartSource brand of consumer savings products and services, today announced they have signed an exclusive agreement with Uniprix Inc., a leading Quebec-based pharmacy chain. The partnership, effective immediately, will provide secure instant print-at-home online coupons at http://www.uniprix.com/en/flyer/. Uniprix's website will feature coupons from the ever-expanding SmartSource.ca Online Coupon Network, as well as Uniprix-exclusive coupons.

"Uniprix.com is a premier destination for Quebec families who are increasingly seeking savings online when planning their shopping trips," said Henri Lellouche, SVP, SmartSource Digital. "We are delighted to be working with Uniprix, Inc. to deliver additional savings opportunities for their shoppers."

The SmartSource technology allows Canadian shoppers to select the coupons they want online and instantly print them at home. In just over a year since SmartSource.ca launched, it has grown into one of Canada's leading destinations for savings.

"We are tremendously pleased that our long-standing relationship with News Marketing Canada has expanded from in-store promotions to the digital space," said Mr. Daniel Masse, Director of Negotiations, Uniprix, Inc. "Online coupons are a rapidly-growing savings tool and we are proud to be able to offer this additional value to our shoppers."

News Marketing Canada^® is the premier single-source provider of consumer marketing services in Canada, providing marketers with home-delivered and in-store advertising and promotion programs that are designed to effectively and efficiently reach consumers and influence their purchase decisions. Whether it's through the Canada's premier site for printable coupons, SmartSource.ca, the free-standing insert 'SmartSource.ca' or UtiliSource, the French language version, in-store media or interactive capabilities, News Marketing Canada's mission is to help marketers build their brand's equity and increase sales.

SOURCE: News Marketing Canada

Emily Vicker, Rubenstein Associates Public Relations, 212.843.8078, [email protected]

http://www.smartsource.ca