Outdoorsy partners with Martha Stewart & Marley Spoon to help travelers savor a variety of healthy, chef-inspired meals
On a mission to make road trips and camp meals more enjoyable, the collaboration will offer Outdoorsy renters discounts on Martha Stewart-approved meal kits and unlock deals on RV rentals for Martha Stewart & Marley Spoon subscribers
AUSTIN, Texas, Oct. 11, 2021 /CNW/ -- Outdoorsy, the most-trusted online RV rental and outdoor travel marketplace, has teamed up with Martha Stewart & Marley Spoon to turn traditional campground cooking on its head with a wide variety of 40 delicious weekly recipes, delivered to your doorstep in time for your next road trip.
Starting today, Outdoorsy customers will be able to skip the stressful pre-trip grocery store run and hit the road sooner with the ability to tap into discounted access to Martha Stewart & Marley Spoon's meal kit subscription service.
Meal kit recipes range from vegetable enchiladas to red lentil curry soup, and from beef tamale pie to a S'mores cake. The recipes come in stovetop and microwavable 'Ready to Heat' versions, allowing travelers the convenience needed to stop sacrificing great tasting meals on the road. Meal kit options rotate each week, offering more variety than any other meal kit delivery service on the market, and are designed to be made in under 30-40 minutes with quality ingredients.
"We understand first hand the amount of time and packing that goes into planning a road trip. We're always on the hunt for ways to make outdoor travel more accessible so that our customers can focus on the joys of camping, so this partnership felt like a natural fit," said Outdoorsy's Co-founder and CMO Jen Young. "Campground cooking can and should be more than just hot dogs or hamburgers, and with these affordable and easily approachable meals from Martha Stewart & Marley Spoon, travelers can truly take their trip to the next level."
To kick off the partnership, Outdoorsy and Martha Stewart & Marley Spoon customers will gain access to special discounts and perks on both platforms, including:
- Up to 15% off an Outdoorsy RV rental
- $40 off and free shipping on the first Marley Spoon meal kit box and $20 off each of the next four boxes
The partnership comes after 2021 marked one of the busiest road trip seasons on record as more people realized the wellness benefits of getting outdoors, with more than 90 percent of Outdoorsy's website traffic coming from first-time RVers. In line with consumers adapting new online grocery habits and seeking convenient and healthy solutions for dinner time and beyond, Marley Spoon has also bolstered their customer database, with active subscribers continuing to grow nearly 40 percent in the first half of 2021, on top of more than 80 percent growth in 2020.
"Martha Stewart & Marley Spoon customers love to travel and are often looking for their next experience, so we are thrilled to partner with Outdoorsy, an easy and comprehensive platform for travelers looking to hit the road," says Monique Henry, Marley Spoon's VP of Marketing. "Our meal kits come with all the pre-portioned ingredients needed to cook which makes them travel-friendly and the perfect option for adventurers looking for easy, great tasting meals."
Customers who have created an account with either Outdoorsy or Martha Stewart & Marley Spoon and have opted into emails will receive details about how to take advantage of these offerings.
About Outdoorsy
Outdoorsy is the most trusted on-demand RV rental and outdoor travel marketplace on the planet. Founded in 2015, we have offices worldwide in the U.S., Canada, Australia, France, and the UK. Our mission is to mobilize the 54+ million idle RVs around the world to ensure everyone has the access, choice, and opportunity to safely enjoy outdoor experiences and travel while we empower RV owners to realize life-changing financial benefits. For more information, visit www.outdoorsy.com.
About Martha Stewart & Marley Spoon
Marley Spoon is a global subscription-based meal kit service that is bringing delightful, market-fresh, and easy cooking back to the people. Founded in 2014, Marley Spoon currently operates in three primary regions: United States, Australia, and Europe (Austria, Belgium, Denmark, Germany, the Netherlands, and Sweden).
In the US market, Marley Spoon through its local subsidiary partnered with Martha Stewart to create Martha Stewart & Marley Spoon in 2016, a meal kit delivery service featuring Martha Stewart's award-winning recipes. As consumer behavior moves towards valuing the convenience aspect of cooking, Marley Spoon's mission through Martha Stewart & Marley Spoon will help millions globally to cook better and also live smarter by radically reducing food waste.
SOURCE Outdoorsy
April Cumming, [email protected]; Claire Walsh, [email protected], www.outdoorsy.com
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