PANDORA Signs on as Exclusive Jewellery Sponsor of World MasterCard® Fashion Week in Toronto

COLUMBIA, Md., March 13, 2014 /CNW/ - PANDORA Jewellery is proud to announce it has signed on as the exclusive jewellery sponsor for World MasterCard® Fashion Week (WMCFW), taking place at David Pecaut Square in Toronto from March 17-21.

Owned and produced by IMG Fashion, WMCFW focuses on propelling both established and emerging Canadian designers to the forefront of the global fashion arena. WMCFW continues to grow as a key platform for Canadian talent in the fashion industry and will welcome more than 30,000 guests during the weeklong event.

As part of its sponsorship, PANDORA will host a Gifting Lounge for fashion media and influencers, which will be open by appointment to attendees throughout the week.

"As a strong supporter of the Canadian fashion community, we're excited to be in Toronto again, showcasing our collections as the exclusive jewellery sponsor for WMCFW," said Angel Ilagan, Vice President, Marketing, PANDORA Americas. "The fashion industry is ever-evolving and we are thrilled to partner with IMG and their designers, to be part of moving fashion forward in Canada."

PANDORA Jewellery helps women capture all of life's unforgettable moments through timeless pieces that can be designed to truly make it one's own. The 30-year-old jewellery brand offers women a universe of high quality, hand-finished, modern and genuine jewellery products at affordable prices.

To keep up with PANDORA's activities throughout the week, follow PANDORA on Twitter (www.twitter.com/PANDORA_NA) using hashtag #PANDORATakesTO.

About PANDORA

For more than 30 years, PANDORA has been making its mark in the international fine jewellery industry and is world-renowned for its high-quality, hand finished designs made from genuine materials at affordable prices. The collections inspire women to embrace their individuality with romantic and feminine pieces that capture the unforgettable moments of life. The strength of the PANDORA charm bracelet is the detailed design, the high quality and the unique threaded bracelet system (U.S. Pat. No. 7,007,507). The affordable luxury collections include customizable charm bracelets, rings, earrings, necklaces and watches made from sterling silver and 14K and 18K gold. Perfect for any occasion, PANDORA jewellery is sold in over 80 countries on six continents in over 10,300 locations, including approximately 1,100 PANDORA branded concept stores. To view the PANDORA collection, build a personal piece online or locate a jeweler, please visit PANDORA.net. For news and updates, find us on Facebook or follow us on Twitter.

Headquartered in Copenhagen, Denmark, PANDORA employs over 8,500 people worldwide, of whom more than 5,900 are located in Gemopolis, Thailand, where the company manufactures its jewellery. PANDORA is publicly listed on the NASDAQ OMX Copenhagen stock exchange in Denmark. In 2013, PANDORA's total revenue was DKK 9.0 billion (approximately EUR 1.2 billion). For more information about PANDORA, please visit www.pandoragroup.com.

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SOURCE: PANDORA Jewellery

Keshia Holland, PANDORA, o: 410-309-0200, [email protected]; or Heather Woolford, GKV, o: 410-234-2519 or m: 410-375-2334, [email protected]

http://www.pandora.net

http://photos.prnewswire.com/prnh/20140313/DC83201

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