PARTA Sustainable Solutions Acquires AMI and Integrates Social Media
Offerings

MONTREAL and PARIS, France, July 13 /CNW Telbec/ - PARTA Sustainable Solutions Inc. (PAS on the TSX Venture Exchange), has successfully finalized an important milestone of its plan last week: The integration of AMI and its Social Media platforms.

A Unique Solution

Through this transaction, PARTA can now offer its international clients a Social Media platform with "Crowdsourcing", "Social E-Learning" & "Open-Innovation" as integrated functionalities. Based on the principle of Collective Intelligence Management, this platform will enable steady and sustainable growth for the innovative companies that adopt it.

A Tail Wind for Social Media Solutions

In the corporate communications sector, social media is turning heads and turning things upside down. Major corporations are exploring strategies that will allow them to take advantage of the vast opportunities social media offers but many are still held back by the fear of entering the fray. In this context, PARTA's reliable IT solutions and its methodical approach to social media execution position the company for solid growth.

A GROWING Market: Over $19,8 Billion in USA in 2009...

According to Universal McCann, the Social Media marketing segment alone reached over $19,8 Billion in the USA last year!

About PARTA

PARTA offers corporations an integrated Social Media Platform, the CIMS(TM), that enables crowdsourcing, Social E-Learning & Open-Innovation with internal and external stakeholders to drive Collective Intelligence.

PARTA operates three fully owned subsidiaries: Edu-Performance Inc (www.eduperformance.com) - it's E-learning unit, Alternative Channel TV Inc. - it's social marketing unit and Parta Dialogue SAS - it's French operating unit. PARTA also owns and operates a series of Social Media properties: www.alternativechannel.com; www.ecomobility.tv, www.eauzone.tv and www.greenpod.fr.

PARTA is a publicly traded company listed on the TSX Venture exchange under the symbol PAS. For further information please see www.partadialogue.com. PARTA, Alternative Channel(TM), Eauzone(TM), Ecomobility(TM), Edu-Performance(TM) and CIMS(TM) are trademarks of PARTA Sustainable Solutions Inc. Other names are for informational purposes only and may be trademarks of their respective owners.

"Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release."

For further information: Paul Allard, Chairman of the Board, Parta Sustainable Solutions Inc., [phone] ext 35, [email protected]; André Goli, VP Marketing, Parta Sustainable Solutions Inc., [phone] ext 23, [email protected]