TORONTO, Dec. 18, 2013 /CNW/ - "Courage" the Polar Bear mascot will be arriving in downtown Toronto Friday morning to roar in the winter solstice with a daring freeze test.
He will be timing brave participants to see how long they can keep their bare hands in a bucket of ice water, raising awareness for the Courage Polar Bear Dip at Coronation Park in Oakville, the largest charitable dip in Canada.
Every New Year's Day for the past 29 years, philanthropists Todd and Trent Courage along with family, friends and hundreds of costume-clad revelers brave frigid Lake Ontario waters. Last year 800 dippers and thousands of spectators helped pass the $1 million mark of total funds raised for clean water for development organization World Vision in for the form of borehole wells, improved sanitation facilities and proper hygiene education for communities in Rwanda.
WHAT: |
A 6-foot polar bear mascot challenging the public to dip their hands in ice cold water a throng of people wearing swim caps |
WHEN: | Friday, December 20th, 11am |
WHERE: | Nathan Philips Square, downtown Toronto |
VISUALS: |
groups of people sticking their hands in buckets of ice cold water 6-foot polar bear mascot a group of high-energy folks wearing bright orange swim caps |
INTERVIEWS AVAILABLE:
Resources:
Video of the Courage brothers in Rwanda
Photos, videos and background
Polarbeardip.ca
#polarbeardip
Image with caption: ""Courage" the bear challenges the public to join the Courage Polar Bear Dip in Oakville on New Year's Day (CNW Group/The Courage Polar Bear Dip)". Image available at: http://photos.newswire.ca/images/download/20131218_C5303_PHOTO_EN_35103.jpg
Image with caption: "Hundreds of costume-clad dippers brave the cold waters of Lake Ontario at the Courage Polar Bear Dip in Oakville (CNW Group/The Courage Polar Bear Dip)". Image available at: http://photos.newswire.ca/images/download/20131218_C5303_PHOTO_EN_35102.jpg
SOURCE: The Courage Polar Bear Dip
Cheryl Singleton, The Courage Polar Bear Dip, [email protected]
Julia Rim Shepard, 416-722-8770, [email protected]
Darryl Konynenbelt, 416-669-2602, [email protected]
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