Cause Marketing With Integrity Equals Increased Return on Investment with Positivepromotions.com and Breast Cancer Awareness Month
To view the Social Media Release, click here: http://smr.newswire.ca/en/positive-promotions/positivepromotionscom-gives-businesses-roi-boost
HAUPPAUGE, NY, Sept. 27 /CNW/ - Positive Promotions, the marketing industry's premier designer, manufacturer and seller of promotional products (http://www.positivepromotions.com), is changing the look of cause marketing. To help businesses participate in Breast Cancer Awareness Month, just around the corner in October, Positive Promotions has unveiled 180 new high quality products and custom imprinting solutions that education, inform, beautify and strengthen. Not only do these creative products provide businesses a way to support Breast Cancer research and education with integrity, they also give companies a significant competitive advantage.
This year's Breast Cancer Awareness Month in October comes at a time when a number of influential reports have been released by experts who offer insights to businesses wanting to do more to increase their ROI. The Cone Cause Evolution Study ((please use these links under the name of the book http://www.coneinc.com/research/ ) , Bridge Worldwide and Marketing With Meaning ( http://www.marketingwithmeaning.com/ ) consistently present findings that show quite remarkably how companies who promote their business and products in a way that benefits a cause can see a two-fold increase in their sales and earnings!
Have a look at the impact of utilizing promotional products, such as the new release of Breast Cancer Awareness merchandise by Positive Promotions:
- 83% of consumers want to buy more products that are associated with a social or environmental cause; - Purchasing power for products supporting a cause has doubled since 1993; - 80% of consumers say they will switch brands to one that supports a cause; - Consumers want something that is worthy of their time and attention; - 88% of consumers it is acceptable to use a cause in their marketing; - Consumers want to see that employees and companies care; - An even larger growth pattern is predicted for 2011 and beyond; - 8/10 consumers want the opportunity to by custom imprinted and branded products to support a cause;
Clearly it is no longer good enough for a business to simply donate or promote themselves through cheap attempts to sell their products or services. Positive Promotions has helped companies show their courage and vision for 60 years. Their products help businesses to engage consumers with integrity. As always, Positive Promotions is helping businesses be ready for Breast Cancer Awareness Month with custom promotional products such as, planners, sport bottles, lapel pins, wrist bands, apparel, early detection shower cards, educational tools, totes, personal care products, mugs and the very new cell phone pouch; ensuring businesses give customers want they want!
By releasing this large selection of high quality products that are also very budget friendly and unique, Positive Promotions is empowering companies and their employees to drive business results with promotional products that offer an original consumer experience. The time is now, with Positive Promotions' new form of marketing to give consumers exactly what they are looking for!
About Positive Promotions
For 60 years, Positive Promotions has provided innovative marketing, health & wellness, recognition and custom imprinted merchandise for promotion products that are budget friendly and of the highest quality.
/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/
For further information: Margaret Enzien, Media Contact, Positive Promotions, [email protected]
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