PUR Investing Appointed Sub-Advisor to Horizons Active Diversified Income ETF

TORONTO, Sept. 19, 2013 /CNW/ - Horizons ETFs Management (Canada) Inc. ("Horizons ETFs") and its affiliate AlphaPro Management Inc. (the "Manager") are pleased to announce the appointment of PŮR Investing Inc. ("PŮR") as sub-advisor to the Horizons Active Diversified Income ETF ("HAA").

HAA seeks to provide Canadian investors with a consistent rate of return balanced between current income and long-term capital growth. To achieve its objective, HAA invests in a balanced portfolio which includes exchange traded funds ("ETFs").

PŮR is headed by Mark Yamada, who has over 35 years of experience in asset management.  PŮR is a recognized pioneer in the Canadian investment industry focused on building ETF portfolios for individual investors based on proprietary risk optimization protocols or "risk portfolios."

PŮR will use a tactical asset allocation strategy seeking to maintain HAA's risk exposure at a consistent level. PŮR will reduce risk during periods of heightened volatility, and increase risk during periods of lower volatility, the objective will be to optimize risk-adjusted returns while maintaining a consistent level of risk.

"We're very happy to expand our relationship with PŮR Investing, which developed our innovative suite of model portfolios using its constant risk strategy," said Howard Atkinson, President of Horizons ETFs. "Mark Yamada and the team at PŮR have revolutionized traditional asset allocation for retail client portfolios, and we are excited to be able to offer this strategy packaged in a single ETF."

With a management fee of only 0.70%, HAA is one of the lowest-cost balanced investment funds in Canada as many balanced fund alternatives carry management fees in excess of 2%.

"PŮR's constant risk approach provides added protection for investors who are concerned about stock market vulnerability and the 30-year bull market in bonds coming to an end," Mr. Atkinson said. "Regardless of what comes first, the portfolio dynamically adjusts to reduce the risk associated with an asset class which has increased in volatility."

Commissions, trailing commissions, management fees and expenses all may be associated with an investment in the ETF. The ETF is not guaranteed, its values change frequently and past performance may not be repeated. The prospectus contains important detailed information about the Horizons Active Diversified Income ETF. Please read the prospectus before investing.

About PŮR Investing Inc.:

PŮR Investing Inc. is a Toronto-based portfolio manager specializing in investment solutions for individual investors. In Canada, PŮR's investment team has one of the longest records of building all-ETF portfolios and remains at the vanguard of research in ETF use for individuals.

PŮR's approach to risk control is unique among private client managers. Portfolios are designed to consistently reflect an investor's risk requirements in all markets and to outperform their benchmarks by protecting capital in two ways: first, under normal market conditions, with volatility within historical averages, diversification is used to control risk; second, when volatility is historically high or low, PŮR uses a proprietary SmartRisk™ strategy. SmartRisk™ is a tactical asset allocation approach that automatically de-risks portfolios when markets are threatening (highly volatile) and increases risk when volatility is low.

PŮR's Portfolio Team:

Mark Yamada, PŮR's founder and CEO, brings over 35 years of investment management experience in senior industry positions to focus on effective portfolio engineering solutions for individuals. Mark speaks and writes regularly about ETF investing, asset allocation and pension strategies. Ioulia Tretiakova is PŮR's Director of Quantitative Strategies and has pioneered the application of sophisticated institutional money management disciplines for individuals using ETFs.

About Horizons ETFs Management (Canada) Inc. (www.HorizonsETFs.com)

Horizons ETFs is an innovative financial services company offering the Horizons ETFs family of exchange traded funds. The Horizons ETFs family includes a broadly diversified range of investment tools with solutions for investors of all experience levels to meet their investment objectives in a variety of market conditions. With approximately $4.1 billion in assets under management and 72 ETFs listed on the TSX, the Horizons ETFs family makes up one of the largest families of ETFs in Canada. Horizons ETFs is a member of the Mirae Asset Financial Group.

SOURCE: Horizons ETFs Management (Canada) Inc.

Howard Atkinson, President
Horizons ETFs Management (Canada) Inc.
[phone] or [email protected]