Pure Technologies Ltd. announces contract award

CALGARY , Nov. 16 /CNW/ - Pure Technologies Ltd., TSX-V: PUR, announced today that its subsidiary, Pure Technologies U.S., Inc., Columbia Maryland, has been awarded a contract with the San Diego County Water Authority (SDCWA) for up to USD 888,000 . The contract includes the supply and installation of SoundPrint(R) AFO fibre-optic monitoring equipment to monitor an additional 4.2 km of prestressed concrete pipeline, and two years' monitoring and technical support service.

Between March 2006 and February 2009 , the Water Authority has installed 79 km of acoustic fiber optic (AFO) cable to monitor wire break activity and to provide critical information on the remaining service life of their pipeline. The remaining 4.2 km of AFO will be installed in January 2010 bringing the total length of pipeline monitoring to 83.2 km. SDCWA will be the second water utility in the United States to install AFO throughout their entire prestressed concrete cylinder pipe (PCCP) inventory.

The monitoring is part of SDCWA's multi-year Aqueduct Protection Program, designed to assure the continuing integrity of the agency's network of large-diameter prestressed concrete transmission mains.

ABOUT PURE TECHNOLOGIES LTD.

Pure Technologies is an international technology company which has developed patented technologies for inspection, monitoring and management of critical infrastructure around the world. Pure operates from its headquarters in Calgary , Canada and through subsidiaries in Maryland, New Jersey, and the UK. Pure's proprietary product portfolio includes SoundPrint(R), a continuous acoustic structural monitoring system for buildings, bridges and structures; SoundPrint(R) AFO, a fiber-optic distributed acoustic sensing system for monitoring and surveillance of pipelines; and SmartBall(R), a revolutionary new leak detection technology for water, wastewater and hydrocarbon pipelines.

Forward-Looking Statements

This release contains forward-looking statements. Forward-looking statements, without limitation, may contain the words believes, expects, anticipates, estimates, intends, plans, or similar expressions. Forward-looking statements are not guarantees of future performance. They involve risks, uncertainties and assumptions and the Company's actual results could differ materially from those anticipated. Forward looking statements are based on the opinions and estimates of Management at the date the statements are made, and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those projected in the forward-looking statements. In the context of any forward-looking information please refer to risk factors detailed in, as well as other information contained in, the Company's filings with Securities Regulators (www.sedar.com).

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For further information: To find out more about Pure Technologies Ltd. (TSX-V: PUR), visit our website at www.puretechnologiesltd.com. Or contact James E. Paulson, Chairman or Karen Keebler, Chief Financial Officer at [phone] or e-mail to: [email protected].