QYOU accelerates growth in India with new content and distribution partnerships

• QYOU partners with premium local content creators Power Drift, Arre, The Comic Wallah, POP XO and 101 India to boost programming line-up
  
  
• Recent launch on Jio TV's mobile subscription service delivers Q India to an additional audience of 168 million
  
  
• QYOU India becomes 'Q India' or 'The Q' to strengthen brand identity

TORONTO, DUBLIN, and LOS ANGELES, April 17, 2018 /CNW/ - QYOU Media (TSXV: QYOU), the world's leading curator of premium 'best-of-web' video for multiscreen distribution is growing its operations in India following the successful launch of QYOU India on Tata Sky, by adding a block of new content partnerships. Rebranding as Q India, the company's localized service recently also launched on Jio TV, India's fastest growing mobile service with 168 million subscribers.

The average Indian user watches 8.5 hours of YouTube and Facebook short-form video content each month and as a result there is an abundance of talented creatives producing culturally relevant bite-sized shows that appeal to local audiences. Following a number of successful content partnerships signed in 2017, including Pocket Aces and Culture Machine (amongst others), "The Q" is now adding a new group of premium channel partners to its roster.

The additions to the programming line-up include popular automotive channel - Power Drift; teller of culture stories from across the continent - 101 India; Arre - producer of web-series, documentaries, social experiments and podcasts; The Comic Wallah - a comedy platform under the FabForm network, and POPxo - the lifestyle platform geared toward young Indian women. This slate of new partnerships significantly deepens QYOU India's line-up, bringing fresh new content from some of the region's most talented creatives to millions of viewers across TV and mobile.

As part of this expansion, QYOU India will streamline its brand identity to "Q India" or simply "The Q" as it builds into the premier destination for the very best original, digital content in India.

Curt Marvis, CEO and Co-Founder, QYOU Media says: "India is a huge growth market with lots of young and upwardly mobile audiences hungry for new content and programs from their favorite service providers. Over the past year, we've been working hard to establish a presence in India by collaborating with premium local content creators and service providers to deliver a localized version of our programming available to millions of viewers in other countries around the world. We couldn't be happier to see all of our hard work coming to fruition through partnerships with India's most popular influencers and distribution deals with market leaders like Tata Sky and Jio TV, who have helped us increase our audience reach in India to 185 million viewers."

Q India can be found on new channel numbers on Tata Sky (209 & 210), and is now also available in the Entertainment section on Jio TV.

About QYOU Media

QYOU Media Inc. is a fast-growing global media company that curates and packages premium 'best-of-the-web' video for multiscreen distribution. Founded and created by industry veterans from Lionsgate, MTV, and CinemaNow, QYOU's millennial-focused products including linear television networks, genre-based series, mobile apps, and video-on-demand formats reach millions of customers on six continents. Distribution partners include Sinclair Broadcast Group, Vodafone, 21st Century Fox, Liberty Global, Showmax, iflix, SuperChannel, Jio and TATA Sky.

Forward-Looking Statements

This press release may contain "forward-looking information" and "forward-looking statements" within the meaning of applicable securities laws, including, without limitation, statements regarding changes to the board of directors of QYOU Media subject to TSX Venture Exchange approval. All information contained herein that is not clearly historical in nature may constitute forward-looking information. Forward-looking statements are necessarily based upon a number of estimates and assumptions that, although considered reasonable by management, are inherently subject to significant business, economic and competitive risks, uncertainties and contingencies that may cause actual financial results, performance or achievements to be materially different from the estimated future results, performance or achievements expressed or implied by those forward-looking statements and the forward-looking statements are not guarantees of future performance. Additional risks and uncertainties regarding QYOU Media are described in its publicly available disclosure documents, filed by QYOU Media on SEDAR at www.sedar.com except as updated herein. The forward-looking statements contained in this news release represent QYOU Media's expectations as of the date of this news release, or as of the date they are otherwise stated to be made, and subsequent events may cause these expectations to change. Except as required by law, QYOU Media undertakes no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required by law. Readers are cautioned not to put undue reliance on these forward-looking statements.

Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.

SOURCE QYOU Media Inc.

Holly Searle, Platform Communications - for QYOU Media, Media [phone], [email protected]; Natasha Roberton, VP Marketing, QYOU, [phone], [email protected]; Jeff Walker, Investor Relations - for QYOU Media, + 1 403 221 0915, [email protected]