Recipe to Riches is Back in Search of Canada's Next $250,000 Recipe and Grocery Store Sensation Français

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FOOD NETWORK

Sep 12, 2012, 09:00 ET

21 Competing Home Cooks and Their Original Recipes Revealed

New Season Premieres October 17 at 9pm ET/8pm PT on Food Network Canada

For more information about Recipe to Riches including biographies and high resolution photos visit our media site at: www.shawmediatv.ca

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TORONTO, Sept. 12, 2012 /CNW/ - The hit original competitive reality food series Recipe to Riches is back and 21 fresh new faces - and unique recipes - are put to the test of a lifetime.  Food Network Canada and Temple Street Productions today revealed the passionate home cooks giving it their all in the second season of Recipe to Riches which premieres October 17 at 9pm ET/8pm PT on Food Network Canada. After an exhaustive cross-Canada search for the most delicious home recipes, 21 finalists were chosen among thousands of hopefuls to compete in seven different food categories ranging from Savoury Snacks to Entrées to Cookies and Squares. Each category winner will receive a $25,000 cash prize and earn the prestige of having their recipe developed into a President's Choice® product - Canada's number one brand* - made available in select Loblaw banner stores across the country just days after their episode airs. After all category winners have been determined, viewers will have the opportunity to vote online for the best of the best and, during the exciting finale, witness who will take home the $250,000 grand prize.

"The inaugural season of Recipe to Riches was a major first in Canadian broadcasting that we are incredibly proud of, opening up the competition to everyday Canadians across the country while simultaneously empowering them to try the products and ultimately choose the grand prize winner," says Barb Williams, Senior Vice President of Content, Shaw Media.  "In this new season, passionate home cooks from coast to coast battle it out for the chance of a lifetime.  It's sure to create yet another big splash."

The 21 chosen finalists by category and episode order are:

Episode 1: Cakes, Puddings and Pies (Oct. 17)

Episode 2: Savoury Snacks (Oct. 24)

Episode 3: Cookies and Squares (Oct. 31)

Episode 4: Hors d'Oeuvres (Nov. 7)

Episode 5: Entrées (Nov. 14)

Episode 6: Candies and Chocolates (Nov. 21)

Episode 7: Condiments and Dips (Nov. 28)

Returning as host of Recipe to Riches is sports analyst and former The Bachelor star Jesse Palmer, who is joined by the esteemed panel of returning judges including Laura Calder, host of French Food at Home; Tony Chapman, Founder and CEO of leading advertising agency Capital C; and Dana McCauley, Culinary Director of Janes Family Foods.  Executive Chairman of Loblaw Companies Limited Galen G. Weston returns as a weekly guest judge.  The judges are looking for Canada's most original and delicious home recipes, but taste alone won't cut it.  Each week, a series of challenges will determine whether or not the finalists' recipes can be mass produced and if they have the marketing potential to fly off the shelves.

"Recipe to Riches raised the bar for competitive reality food series by encouraging an extended dialogue between the series' competitors and audiences across multiple platforms," say David Fortier and Ivan Schneeberg, Co-Presidents of Temple Street Productions.  "This new season will put Canadian viewers right back in the action with a new batch of home cooks that we are sure will delight viewers everywhere!"

For images and biographies of the 21 finalists, please visit recipetoriches.ca.  Recipe to Riches will premiere October 17, 2012 at 9pm ET/8pm PT on Food Network Canada and repeat Saturdays at 8pm ET/PT on Global.

SOCIAL MEDIA LINKS:

Twitter:
@RecipetoRiches
@FoodNetworkCA
#RecipetoRiches

Facebook:
Recipe to Riches facebook.com/recipetoriches
Food Network Canada facebook.com/foodnetworkcanada

Food Network Canada is a Shaw Media network.

About Shaw Communications Inc.
Shaw is a diversified communications and media company, providing consumers with broadband cable television, High-Speed Internet, Home Phone, telecommunications services (through Shaw Business), satellite direct-to-home services (through Shaw Direct) and engaging programming content (through Shaw Media). Shaw serves 3.4 million customers, through a reliable and extensive fibre network. Shaw Media operates one of the largest conventional television networks in Canada, Global Television, and 19 specialty networks including HGTV Canada, Food Network Canada, HISTORY and Showcase. Shaw is traded on the Toronto and New York stock exchanges and is included in the S&P/TSX 60 Index (Symbol: TSX - SJR.B, NYSE - SJR). For more information about Shaw, please visit www.shaw.ca.

About Temple Street
Temple Street Productions Inc. is a leading producer of television, film and digital media content based in Toronto, Canada. A selection of Temple Street's past and present projects include: Cover Me Canada (CBC), Being Erica (CBC, SOAPnet), Wingin'It (Family Channel), Recipe to Riches (Food Network Canada, Global), Billable Hours (Global, Showcase), Canada's Next Top Model (CTV), How Do You Solve A Problem Like Maria? (CBC), Queer as Folk (Showtime, Showcase) and Darcy's Wild Life (NBC, Discovery Kids, Family Channel). For more company information please visit www.templestreetproductions.com, Twitter @TempleStreet or connect with us on Facebook.

FOOD NETWORK is a trademark of Television Food Network G.P.; used with permission.

*AC Nielsen Brand Performance, June 2012

SOURCE: FOOD NETWORK

Cathy Kurzbock
Publicist, Food Network
Shaw Media
416.966.7501
[email protected] 

Sayurie Naidoo
Publicity Coordinator, Lifestyle Channels
Shaw Media
416.966.934.7077
[email protected] 

Andrea Anders
Citizen Optimum
416-967-8111
[email protected]

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