Redesigned Globe and Mail Ushers in New Era of Print and Online Excellence

Bold changes: magazine-quality production, colour on every page, digital enhancements

TORONTO, Oct 1 /CNW/ - The Globe and Mail today unveiled a dramatically redesigned newspaper, featuring a new masthead, premium newsprint with a glossy look, colour on every page and a trimmer, 11-inch page format. The new design crosses over to The Globe's Web offering, with a fresh look for the globeandmail.com home page, a re-launched online Life section (globeandmail.com/life) featuring more original video, new blogs and a host of improvements to functionality and navigation.

"Today, we're entering a new chapter in the long life of The Globe and Mail that begins with dramatically enhanced print and online products," said Phillip Crawley, Publisher and CEO of The Globe and Mail. "We've invested in the strength of our brand and our content, and sent a signal to our readers and advertisers that The Globe is fully committed to excellence."

New features and content in the newspaper
The redesigned Globe and Mail includes a new red masthead and glossy cover on weekdays, with a second distinct masthead for the weekend paper. The front section of the weekday Globe will include Centrepiece, a double-page spread focused on an event, photo or breaking news. Pictures and Prophecies, a new page featuring a striking photo image and on glossy paper every day, has been added to the Globe Life section which is being expanded.

The Review section is reintroduced as Globe Arts, and includes the Books section on weekends. Sports 2Day is added to Globe Sports, providing a daily guide to the action across the country and around the world. To improve the weekend reading experience, an enhanced 24-page Globe Style will feature an entirely new look and additional editorial content.

New printers
The Globe's redesign is driven by new long-term contracts with Transcontinental Inc. and Glacier Media Inc. that provide the newspaper with market-leading printing technology, the first of its kind in Canada. To accommodate The Globe's new look and longstanding commitment to national distribution, Transcontinental has purchased four new high-speed KBA presses (two located outside Toronto in Vaughan, one in Calgary and one in Vancouver) and Glacier has also purchased a new press to handle a hybrid heat-set and cold-set production process for its plant in Estevan, Saskatchewan. Transcontinental has also upgraded presses in Montreal and Halifax to offer new features to readers and advertisers.

Globeandmail.com
The Globe's redesign also includes significant enhancements to globeandmail.com, with improved navigation and story-telling, designed to deepen reader engagement with Globe journalism through video, analysis and innovative, interactive features.  The site also features an improved platform for online readers to discuss the stories of the day and share ideas with each other.

Globe Life Online
Globe Life also expands its online presence today with new lifestyle content that reflects reader interests, passions and topics of concern in their personal lives. The Globe Life site (globeandmail.com/life) includes new story and video content, blogs and a depth of material on topics including health, fitness, travel, food and wine.

Canada: Our Time to Lead
The Globe and Mail kicks off its new look with an ambitious series that will highlight its strength — enterprising journalism. Beginning tomorrow, Canada: Our Time to Lead (www.ourtimetolead.ca) will introduce a new issue each week that will confront the country in the coming years and shape who we are as Canadians. In-depth coverage will roll out in the newspaper and continue with daily discussions and debate online. The first two topics are:

• Multiculturalism at a Crossroads - October 2-8
  "Multiculturalism at a Crossroads" addresses the tough questions of accommodation and integration head on, and the impact multiculturalism has on what it means to be Canadian. New ideas will be heard, including a controversial suggestion that greater emphasis be placed on collective values, despite the risks of alienating millions of Canadians who appreciate the cultural freedom the country currently affords.  The series will include an online discussion hosted by Globe and Mail demographics reporter Joe Friesen on Monday October 4 at 1:00 p.m. ET. Jacquie McNish, business reporter for Report on Business, will host a video panel debate on Thursday October 7at 1:00 p.m. ET.

• Women in Power — October 9-15
  Beginning Saturday, October 9, "Women in Power" will examine the issue of women in Canadian business and politics — the progress, challenges and the stubborn fact that, even now, very few have risen to the upper echelons of power and influence. The series features interviews with elite women who are at the top of their fields to find out what they have in common and how they achieved success.

Canada: Our Time to Lead is supported by an integrated, multi-channel marketing campaign with print, online and social media, television, cinema and outdoor advertising, and direct-to-consumer promotions, public relations, and street marketing.

The Globe and Mail, Canada's national newspaper, is a division of CTVglobemedia, a dynamic multi-media company, which also owns CTV Inc., Canada's number-one private broadcaster.

/NOTE TO PHOTO EDITORS: A photo accompanying this release is available at http://photos.newswire.ca. Images are free to accredited members of the media/

For further information:

and to arrange an interview with Phillip Crawley, Publisher & CEO, or John Stackhouse, Editor-in-Chief:
Jennifer Hills: 416-969-2669
Jill Anzarut: 416-969-2708