Pragmatic Conferencing now Awards AIR MILES reward miles to Companies Reducing their Greenhouse Gases by Conferencing
TORONTO, April 22, 2013 /CNW/ - Starting Earth Day, Pragmatic Conferencing, Canada's #1 privately-owned conferencing provider will be awarding customer's AIR MILES® reward miles for the carbon they save by conferencing instead of travelling.
In partnership with Canada's premier coalition loyalty program, the AIR MILES Reward Program, companies can earn reward miles for all of their audio conferencing calls. Using the distance between the conference host and all participants, Pragmatic calculates the carbon emissions saved using conferencing services versus traveling. The carbon emissions saved are awarded back to customers in the form of AIR MILES reward miles.
For consumers looking to make their business activities more environmentally friendly, the rewards have never been better, and as our global business market grows, so does the need to make the switch: "Global warming is directly linked to higher carbon levels in the earth's atmosphere. The business community, along with its related global real estate, contributes to 40% of the world's carbon emissions" said Geoff Moffat of Green Business Standards. Now, with Pragmatic Conferencing, not only can companies reduce global greenhouse gases, they are awarded for this behavior with reward miles.
Awarding AIR MILES reward miles for reducing their carbon footprint by conferencing is an initiative James Baskin, Chairman and CEO of Pragmatic Conferencing, believes will make a big difference in the Canadian adaptation of conferencing versus travelling, "Sustainability is a huge part of our company culture, and we want our customers to be rewarded for their sustainability efforts. Pragmatic's goal is to have our customers see the benefit of reducing their carbon footprint by using conferencing and reward them for making changes that help the environment".
Pragmatic Conferencing is the only company in the conferencing industry to offer AIR MILES reward miles to their customers: "With more than 10 million active AIR MILES Collector Accounts, we know how important it is to continue offering relevant and engaging opportunities to earn reward miles to Canadians", says Claudio Rodrigues, President of RMG Loyalty (authorized agent of AIR MILES Incentives).
Pragmatic Conferencing is launching the program on Earth Day- April 22, 2013 in Canada. Earth Day is a global initiative with more than 1 billion participants world-wide. Earth Day 2013's focus is "The Face of Climate Change", the faces, animals and places affected and those stepping up to do something about it. For more information on Earth Day, please visit earthday.org
For more information on the program and to find out how you can start earning AIR MILES reward miles on your conference calls, visit thinkpragmatic.com/rewards-program or contact [email protected]
About Pragmatic Conferencing
As a privately-owned Canadian organization, Pragmatic Conferencing Inc. began providing Audio, Web, Video Conferencing and Webcasting services in 2007. Over the past 5 years, Pragmatic has established partnerships with some of Canada's most prominent organizations as well as various levels of the Canadian Government, and has now grown to become the largest independent conferencing vendor in Canada! Founded by CEO James Baskin, Pragmatic has quickly become one of Canada's most trusted conferencing providers. For more information, visit us at www.thinkpragmatic.com
About the AIR MILES® Reward Program:
Founded in 1992, the AIR MILES® Reward Program is Canada's premier coalition loyalty program with more than 10 million active Collector accounts, representing approximately two-thirds of all Canadian households. The AIR MILES® Reward Program allows Collectors to earn reward miles simply by doing their everyday shopping at more than 220 leading brand-name Sponsors, representing thousands of retail and service locations across Canada and leading global brands online. The AIR MILES® Reward Program also allows Collectors to indulge in more than 1200 leisure, entertainment, merchandise, travel and a range of accredited, environmentally-friendly lifestyle rewards. With AIR MILES Cash, Collectors can also have the flexibility to instantly redeem their AIR MILES® reward miles in-store towards many every day and high value purchases like gas, grocery, drug store items and home improvement purchases at participating Sponsors.
®™ Trademarks of AIR MILES International Trading B.V. Used under license by LoyaltyOne, Inc. and Pragmatic Conferencing Solutions Corp.
Image with caption: "Pragmatic Conferencing Logo (CNW Group/Pragmatic Conferencing)". Image available at: http://photos.newswire.ca/images/download/20130422_C7378_PHOTO_EN_25839.jpg
Image with caption: "Air Miles Logo (CNW Group/Pragmatic Conferencing)". Image available at: http://photos.newswire.ca/images/download/20130422_C7378_PHOTO_EN_25838.jpg
SOURCE: Pragmatic Conferencing
PRESS CONTACT:
Laura Miller
Marketing Manager
Pragmatic Conferencing
[email protected]
Direct line: 416-646-2438
Mobile: 905-399-9386
www.thinkpragmatic.com
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