Revolutionary Real Estate Tech Brand Launches in Toronto

Nobul is real estate for everyone

TORONTO, April 25, 2018 /CNW/ - Real estate hasn't changed in decades, but technology has. Today, Nobul Corporation is excited to change real estate for the better with the introduction of its new online marketplace and mobile apps. Nobul provides a digital solution to the common challenges shared by consumers looking to buy or sell a home in today's competitive, and yet poorly understood, real estate market.

Nobul is led by Founder and CEO Regan McGee, CFO Donald Page, CTO Chris Mero, and SVP of Real Estate John Poole, and is backed by a team of 20 Toronto-based tech experts committed to building the best marketplace for buyers and sellers to find the estate agent best-suited to their individual needs.

"Nobul was born from a perfect storm. Consumers have long wanted reliability and transparency in real estate. Recent regulatory changes and society's growing openness to technology have created a window of opportunity to lead a real estate revolution and we jumped through it," said Regan McGee, Founder and CEO of Nobul. "Nobul is embracing society's ever-increasing openness to technology and making an honest industry out of real estate in the process."

Why Nobul Matters:

In traditional real estate transactions, the seller pays the listing agent a commission, based on a percentage of the selling price. That commission is then split between the buying and listing agent. The listing agent represents the seller and the buying agent represents the buyer, but sometimes these are the same person.

1. Nobul enables buyers and sellers to make informed choices

With Nobul, buyers can provide information about the type of property they are looking for or browse listings and sellers can post information about the property they are considering selling. Agents then create tailored offers for each individual outlining the specific services they would provide, from photography to home inspections and staging – and the commission rate they would charge for those services – to secure the client. Buyers and sellers can then evaluate the bids and historical performance ratings of any agents they might be interested in working with and choose the one best-suited to them.

2. Buyers can be paid by the agent

Using Nobul, buying agents have the option to offer a cash incentive to buyers to work with them, which is paid from the agent's commission upon closing.

3. Nobul gives agents credibility

With Nobul, agents can access motivated buyers and sellers anytime at no upfront cost and build a profile and reputation through successful interactions with Nobul users. Agents now have an opportunity to compete for business based on their own merit and no longer need to rely on traditional marketing to make a name for themselves.

Nobul believes that the experience of buying or selling a home doesn't have to be unpredictable – and that being selective is a good thing. A good real estate experience means going further than making a deal. It means putting you in control of the business.

Nobul believes in real estate for everyone.

Nobul is now available online at nobul.com and for download in the App Store and through Google Play.

About Nobul
Nobul is the peak of an international quest to evolve the buying and selling experience. A modern fixture designed to disrupt, Nobul is setting a new standard in real estate. By flipping the script and opening a door to new possibilities, Nobul is redefining what buying and selling real estate means for everyone.

SOURCE Nobul

Jessica Domingo, 416-304-9044 x 2007, [email protected]