Rexall™ Activates Ateb's Integrated Medication Synchronization Solution Across Its Pharmacy Chains

Industry's leading patient adherence program integrated into 445 Rexall Pharmacies

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MISSISSAUGA, ON and MARKHAM, ON, Jan. 25, 2016 /CNW/ - Rexall, one of Canada's most trusted names in retail pharmacy, and Ateb® Canada, Ltd., the industry's leading provider of pharmacy-based patient care solutions, are proud to announce a partnership to activate Ateb's Time My Meds®, integrated medication synchronization solution across 445 Rexall pharmacies. 

The implementation of a technology-driven medication synchronization program, OneStopMeds, powered by Ateb's Time My Meds®, is a first to market for both Canadian companies and signals a new direction in pharmacy delivered enhanced patient care.

Medication synchronization is the process of coordinating all of a patient's medications to be refilled on the same day.  Patients make a single trip to the pharmacy to pick up prescriptions each month cycle, thereby improving chronic medication adherence.

"OneStopMeds expands the ability of Rexall pharmacists' to more closely focus on managing a patient's overall health rather than just their individual prescriptions.  It also is another tool that enables patients to be even more engaged in managing their own health," stated Jürgen Schreiber, President and CEO of Rexall Health.

Utilizing Ateb's medication synchronization solution, Time My Meds, increases medication adherence significantly, as well as provides added convenience for the patient.  The pharmacy is able to meet with their patients to review their chronic medications and answer questions.  This communication helps reinforce positive patient behaviors and leads to sustained patient medication adherence.  In addition, with a focus to proactive patient-centered interventions, Rexall's pharmacists will have the opportunity to offer additional patient services.

"Through the collaboration of two market leaders, we can harness our strengths to demonstrate how technology can improve patient health outcomes and make a significant impact on the Canadian healthcare landscape," stated Frank Sheppard, President and CEO of Ateb.  "By leveraging Ateb's predictive analytics and data integration, Ateb's intuitive platform enables our retail pharmacy partners to reinforce positive patient behaviors, drive sustained patient medication adherence, and provide them with a strategic, sustainable program," added Sheppard.

With a significant infrastructure and robust analytics team, Ateb expanded its capabilities using a Tier 3 data center, ensuring that no patient data travels or passes across international borders.

About Rexall - With a heritage dating back to 1904, Rexall and Rexall Pharma Plus pharmacies are among the most trusted names in retail pharmacy. Rexall is focused on helping Canadians feel good about their health through easy access to a wide assortment of health and wellness services and products. Supported by our team of over 8,600 employees in over 465 pharmacies across the country, Rexall is continually evolving to enhance the customer experience. For more information visit Rexall.ca.

About Ateb Canada, Ltd.

Ateb is the trusted source for independent and chain pharmacies seeking measurable pharmacy-based patient care solutions that improve pharmacy performance and patient outcomes. Ateb's patented technologies and robust analytics provide pharmacies with real proof of performance regarding patient care outcomes that generate new revenue streams. 

Ateb's Patient Management Access Portal is the nexus of Ateb's entire portfolio of patient care solutions and the leading driver of pharmacy's appointment-based model in the market today.  By combining Ateb's proprietary blend of pharmacy operational expertise, technology, analytics, and data integration, Ateb is driving healthy outcomes for patients, pharmacies, and payers. 

For more information, please visit; www.atebcanada.ca.

Time My Meds® is a registered trademark of Ateb, Inc.

SOURCE Rexall

Media Contacts: Rexall - Derek Tupling, 905-501-7894 - Office, 647-282-1689 - Mobile; Ateb Canada, Ltd. - Maria Repole, [email protected]