Rypple Secures $7 Million in Funding Led by Bridgescale Partners

New Financing to Drive Continued Growth in Social Software

TORONTO, Sept. 29 /CNW/ - Rypple (http://rypple.com) announces it has raised $7 million in financing led by Bridgescale Partners. Rypple makes social software that makes workplace feedback easy. Howard Gwin, a Bridgescale partner and former EVP at PeopleSoft, and Roger Martin, Dean of the Rotman School of Management, will join the company's board of directors.

Additional investors include: Edgestone Capital Ventures, Extreme Venture Partners, Peter Thiel, Seymour Schulich, Roger Martin and Joe Sigelman. To date, the company has raised a total of $13 million in financing.

"Employees and managers are fed up with HR software that sucks. They don't want top-down performance software focused on process, not results. What people really want is frequent, useful feedback to do their jobs better. Rypple delivers this feedback so people can stay on track, learn faster, and consistently hit their goals." said Daniel Debow, co-CEO, Rypple. "Our customers are innovative companies including Mozilla, Rackspace, and VivaKi (Groupe Publicis). Their employees use Rypple because they love it, not because they're forced to."

"Rapid adoption social software is providing companies big and small with a significant competitive advantage," said Howard Gwin, partner, Bridgescale Partners. "Rypple is a key solution for companies today as it enables the process of continuous feedback. Their customers tell us that they have seen a noticeable improvement in employee engagement, focus, and performance since they started using Rypple."

"We were up and running within an hour of introducing Rypple to our organization. We were customers before we were investors." said Amar Varma, co-founder, Extreme Venture Partners. "Our team's love of Rypple was a big part of our motivation to get involved. People want relevant feedback at work and no other company can deliver it as easily and effectively."

About Rypple

Rypple builds social software that makes workplace feedback easy and fun. Our software is built around people, not processes. Teams share more feedback and actually get things done. Managers don't waste time and abolish painful performance reviews. People learn and adapt faster and get recognized for great work. Rypple's customers are some of the world's most innovative companies, including Mozilla, Rackspace, Adaptive Path, and Digg. Rypple was awarded HR Executive's Top 10 Products of 2010. Rypple's offices are located in Toronto and San Francisco. For more information, please visit http://rypple.com.

About Bridgescale Partners

Bridgescale Partners is a Menlo Park, California based growth equity firm providing expansion capital to U.S. and Canada-based, later-stage technology companies. The investment team has more than 50+ years of venture capital experience investing in early- and later-stage technology companies. Additionally, the team has invested in more than 100 technology companies in the software, security, digital media, Internet, and communication markets.

For further information: Media Contacts: Rypple, Jay Goldman, 416 487 8881, [email protected]; TidalWave PR for Bridgescale Partners, Lisa Tarter, 415 203 2462, [email protected]