Spring is in the air and with it comes more opportunities to earn Aeroplan
Miles

MONTREAL, March 29 /CNW Telbec/ - Aeroplan today announced that members can earn Bonus Aeroplan Miles this spring with the "Aeroplan Bonus Days" promotion starting today until May 9, 2010. As an extra perk, members who shop with 3 or more qualifying partners such as Esso, Home Hardware, Nestlé, PepsiCo, Sobeys, Rexall and more can save 15 per cent off Air Canada flights.

"Members can earn hundreds of extra miles during this promotion that can be used towards travel to more than 1,000 destinations worldwide on Air Canada and Star Alliance carriers or on over 600 merchandise, hotel, car rental and experiential rewards," said Craig Landry, Senior Vice President, Commercial, Aeroplan. "Another way for members to maximize miles during this promotion is to pay with their Aeroplan-affiliated financial card to earn at least twice the miles on the same purchase."

Aeroplan Bonus Days offer includes:

    
    American Express      Earn up to 1.5 Aeroplan Miles everywhere you use
                          the American Express AeroplanPlus Platinum Card.

    CIBC                  Earn 15,000 Aeroplan Miles on your first purchase
                          with a CIBC Aerogold Visa Infinite Card and earn
                          10,000 Aeroplan Miles when you open both a new CIBC
                          Unlimited Chequing Account and a CIBC eAdvantage
                          Savings Account with qualifying transactions.

    Esso                  Earn Double Aeroplan Miles on Esso purchases
                          including gas, car wash and convenience store items

    Home Hardware         Earn 100 Bonus Aeroplan Miles on your first
                          purchase of $100 or more.

    Nestlé                Earn 50 Bonus Aeroplan Miles when you deposit 3 or
                          more PINS from participating Nestlé and Purina
                          products. Plus with your first pin deposit, you'll
                          earn an additional 50 Bonus miles.

    PepsiCo               Earn 50 Bonus Aeroplan Miles when you deposit a
                          total of 4 eligible PINS from participating Quaker,
                          Tropicana Topics or Tostitos products.

    Primus                Earn 5,000 Bonus Aeroplan Miles when you sign up
                          for Primus Home Phone or Triple Value Bundle.

    Rexall                Earn 120 Bonus Aeroplan Miles on your purchases of
                          $60 or more at participating Rexall or Rexall
                          Pharma Plus stores.

    Uniprix               Earn 50 Bonus Aeroplan Miles on all purchases of
                          $50 or more.
    

For a complete listing of all of the spring bonus offers, visit: www.aeroplan.com/bonusdays.

About Aeroplan

Aeroplan, Canada's premier coalition loyalty program, is owned by Groupe Aeroplan Inc., a global leader in loyalty management.

Aeroplan's millions of members earn Aeroplan Miles with its growing network of over 75 world-class partners, representing more than 150 brands in the financial, retail, and travel sectors.

In 2009, over 2.1 million rewards were issued to members including more than 1.5 million flights on Air Canada and Star Alliance carriers which offer travel to more than 1,000 destinations worldwide. In addition to flights, members also have access to over 600 exciting specialty, merchandise, hotel, car rental and experiential rewards.

For more information about Aeroplan, please visit www.aeroplan.com or www.groupeaeroplan.com.

For further information: Christa Poole, Aeroplan, [phone], [email protected]