Stir things up with the new Milk Calendar
The 2011 Milk Calendar serves up family favourites with a dash of East Coast flare
TORONTO, Nov. 16 /CNW/ - On Saturday, November 20, Canada's favourite calendar is returning to the Maritimes and will be available free in five daily newspapers across the region. The 2011 edition of Dairy Farmers of Canada's ever popular Milk Calendar features some exciting new elements, while remaining true to its promise to deliver delicious, family-focused fare.
"This year we are giving Milk Calendar fans a collection of recipes perfect for any occasion, all year round," says 2011 Milk Calendar spokesperson Korey Kealey. "We've incorporated new food trends and new flavours and given them the Milk Calendar treatment, which means kid-approved, well-balanced and mouth-watering recipes."
This will be the sixth year that the Milk Calendar is distributed in the Maritimes. Kealey has worked on bringing the Milk Calendar and its traditions to the east coast for the past several years.
"It's great to see the Milk Calendar taking root and becoming a tradition here in the Maritimes, just as it is in Ontario," says Kealey. "This year we have some great recipes that have been inspired by the east coast such as May's Hodgepodge.
Each month features a recipe containing at least one cup of milk and thoughtfully combines foods from Canada's Food Guide. The recipes cover everything from main dishes to desserts to hearty soups. The 2011 Milk Calendar also contains a baking page, a Canadian cheese page and a cream page, which each contain four mouth-watering recipes.
Some of the Milk Calendar's biggest fans are children. This year the Milk Calendar contains 17 recipes with the kid-friendly stamp of approval.
"One recipe that is going to be a guaranteed hit with kids is September's Whoopie Pies," says Kealey. "They are so colourful and fun to make. My kids can't get enough of them."
If consumers needed one more great reason to hold on to their free Milk Calendar than they need look no further - this year the 2011 Milk Calendar features a 'Match & Win a Honda' contest. Each 2011 Milk Calendar has a unique number on the front of the calendar. Consumers are invited to check it every month at MyMilkCalendar.ca/Honda. If their number matches, they can win the Honda product that appears on the Milk Calendar page for that given month. A new winning number appears every month at MyMilkCalendar.ca/Honda.
Visit MyMilkCalendar.ca to see all 25 recipes and monthly recipe cooking demonstrations.
About Dairy Farmers of Canada Dairy Farmers of Canada (DFC) is mandated to promote the wholesome goodness of dairy products to Canadians. All DFC funding comes from the 12,965 dairy farmers currently operating in Canada.
For further information:
To arrange an interview with Milk Calendar spokesperson Korey Kealey or to receive electronic versions of the media materials, please contact:
Will Lamont / Beatrice Bastedo
Trillium Corporate Communications Inc.
(416)322-3030, ext. 241 / ext. 231
[email protected] / [email protected]
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