Subway® kicks off launch of paninis to everyday menu with party at Yonge and Dundas Square
TORONTO, April 24, 2017 /CNW/ - Torontonians will be among the first to get a taste of the four new mouth-watering paninis recently added to the everyday menu at Subway® Canada courtesy of a stop by the sandwich shop's travelling food truck – the Panini Express. The Panini Express, a one-of-a-kind transparent food truck, will make its journey from coast-to-coast to bring Canadians warm, crispy paninis, free from artificial colours and flavours – and its first stop is in the heart of Toronto at Yonge-Dundas Square.
What better way to celebrate the launch of four new paninis than by throwing the biggest panini party – with a live DJ, the making of customized pressed clothing, and of course, sampling of the four new paninis, filled with melted cheese, quality meats and fresh vegetables before being pressed to perfection on ciabatta bread.
Samples of the four new gourmet paninis, which include Chipotle Steak & Cheese, Triple Cheese, Chicken Cordon Bleu and Italian B.M.T.® Melt, will be handed out onsite. In addition to the fun festivities for the day, Canadians can also witness first-hand the art behind creating a stand out panini. The Panini Express will provide Canadians with a glimpse of the preparation and process – right down to the chopping of fresh vegetables – reinforcing the sandwich chain's commitment to the art of creating uncompromisingly great, no… majestic quality sandwiches.
Canadians can follow the Panini Express journey on Subway® Canada's social channels at www.facebook.com/SubwayCanada or follow @SubwayCanada, #PaniniExpress.
A representative from Subway® Canada will also be on hand to answer any questions and discuss the delicious ingredients and process that go in to making the new paninis at Subway®.
WHO: Torontonians enjoying Subway® paninis, Panini Express truck, customized clothing giveaways, live DJ, representatives from Subway®
WHAT: Subway® Panini Express, a one-of-a-kind transparent food truck, photos of Canadians enjoying their first taste of Subway® paninis, socializing at the Panini Express truck, DJ party and interview opportunity with Subway® Canada
WHEN: Tuesday, April 25th from 11:00 a.m. – 7:00 p.m.
WHERE: Yonge-Dundas Square, 1 Dundas St. E., Toronto Ont.
SOURCE SUBWAY RESTAURANTS
please contact Katie MacKay, Veritas Communications, [email protected], 416.725.5039
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