Synchronica Signs 60th Mobile Operator and Extends Addressable Market to
almost 1 Billion End-Users

Highlights:

• Synchronica´s customer base has grown to 60 operators.
• Addressable user base increased by 43% since June 2010.
• Aggregate 990 million addressable end-users with all contracted operators combined.

ROYAL TUNBRIDGE WELLS, United Kingdom, Nov. 18 /CNW/ - Synchronica plc ("Synchronica") (AIM: SYNC) (TSX Venture: SYN), the international provider of next-generation mobile messaging services, has grown its customer base to 60 mobile operators after its successful acquisition of competitor iseemedia, and a group-wide framework agreement with a pan-African operator group.

Synchronica has currently deployed its solutions to 31 mobile operators and, once all 60 are delivered, Synchronica's messaging solutions will be available to just over 990 million end-users worldwide.

Amongst the new customers are live installations with two of the largest mobile operators in India. With over 670 million mobile phone users, India is the world's second largest mobile market, and according to data recently released by the country's regulator, India connects approximately 10 million new users each month. The largest mobile phone group in the country believes that it is possible that the country will see more than one billion mobile users by 2015.

Carsten Brinkschulte, CEO of Synchronica, comments: "In June we announced that we had signed our fortieth mobile operator customer. I'm thrilled that in less than five months, we've been able to grow this to sixty, and that we've been breaking into the fast-growing mobile market of India and expanding our leading position in Africa. The acquisition of iseemedia and our recent group-wide agreement with a pan-African operator group has propelled Synchronica to a leading position in the market of next-generation mobile messaging in emerging economies. Following the current deployment phase, we are going to be focussed to expand the take-up rate of our solutions in the installed base."

Synchronica's flagship product - Mobile Gateway 5 - enables operators to increase data traffic and subscriber loyalty by providing a broad range of mobile messaging services from a single platform. It allows users to connect to existing Internet communities to drive traffic and user uptake, but also allows operators to create their own email services and instant messaging communities, creating "stickiness" required to fight churn, the number 1 problem for mobile operators in pre-paid dominated emerging economies.

About Synchronica

Synchronica plc is a leading developer of next-generation mobile messaging solutions. Mobile Gateway, Synchronica's flagship product, provides push email, synchronization, instant messaging (IM), and social networking services to any mobile phone currently in use. Synchronica's patented transcoding engine uses advanced streaming to download email attachments and can dramatically reduce the consumption of network bandwidth by as much as 90 percent.

Mobile operators and device manufacturers from emerging and developed markets rely on Synchronica's white-labelled product for providing mass market messaging services across the entire customer base, diversifying revenues and reducing churn.

Headquartered in England, Synchronica also maintains a development centre in Germany and the Philippines in addition to a regional presence in Canada, the USA, Hong Kong, Spain, and Dubai. Synchronica plc is a public company traded on the AIM list of the London Stock Exchange (SYNC) and the Venture Exchange of the Toronto Stock Exchange Venture (SYN). For further information, please visit www.synchronica.com

Cautionary Statements

The foregoing information may contain forward-looking statements relating to the future performance of Synchronica plc. Forward-looking statements, specifically those concerning future performance or results, are subject to certain risks and uncertainties, and actual results may differ materially from Synchronica's plans and expectations. These plans, expectations, risks and uncertainties are detailed herein and from time to time in the public filings and announcements made by Synchronica, including those made with AIM, a market of the London Stock Exchange, with the TSX Venture Exchange or with securities regulators.  Synchronica does not assume any obligation to update or revise its forward-looking statements, whether as a result of new information, future events or otherwise.

Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release.   No stock exchange, securities commission or other regulatory authority has approved or disapproved the information contained herein.

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