TD wins in two award categories for TD Invent and TD Immersive Learning
TORONTO, Jan. 15, 2025 /CNW/ - For the fourth consecutive year, TD Bank Group (TD) has been recognized by the Business Intelligence Group (BIG) through the 2025 BIG Innovation Awards, for providing immersive and inclusive experiences and driving forward-focused enterprise innovation. The annual awards program recognizes the people, organizations and ideas changing how we experience the world.
TD was recognized in both the Organization and Product categories at this year's 2025 BIG Innovation Awards. TD Invent, the Bank's enterprise approach to innovation, won in the Organization category and TD Immersive Learning, a virtual reality (VR) training program for branch colleagues, was recognized in the Product category.
TD Invent is a shared mindset driving an innovation culture through which the 95,000+ TD colleagues are empowered to innovate with purpose. It is the shared approach at the core of the Bank's ability to transform by creating new business models, processes, and offerings in response to rapidly changing customer preferences, emerging technologies and disrupters. This innovation culture mindset allows colleagues to own innovation as part of their day-to-day work with the primary goal of helping to create customer-centric experiences through incremental improvements as well as introducing brand new ideas.
iD8, a colleague ideation program, allows the Bank to crowdsource ideas from colleagues. iD8 recently celebrated its fifth anniversary and reached more than 100,000 ideas submitted by colleagues; of those, 10,000 have been implemented. TD employees have also been named inventors on 1,600 patents filed since 2019.
One of the recent innovations driven by the TD Invent approach is the TD Immersive Learning program which explores the use of virtual reality (VR) training to enhance customer service training for branch colleagues. The program, the first of its kind to be launched across Canada and the U.S., was introduced to elevate TD customer service and employee development, aligning with its strategic vision of human-centered innovation, while creating a safe space for colleagues to learn and build confidence. Using virtual reality headsets, TD colleagues simulated everyday customer interactions in branch settings and learned how to solve them in a meaningful, personalized and empathetic manner. Colleague results from the pilot were strong with 92% of colleagues retaining the information learned, and 80% having felt that VR training was more effective than traditional methods.
"We're proud to be recognized by the Business Intelligence Group for our work in helping to shape the future of banking at TD," said Imran Khan, Head of Enterprise Innovation and Design. "Through the TD Invent approach, we continue to embed innovation across the Bank to deliver more personalized, connected experiences to help our customers live their lives. Our goal at TD is always to find the better way, adapting and reinventing ourselves to add value for our customers and to innovate with purpose to help meet the needs of the diverse communities we serve."
About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group ("TD" or the "Bank"). TD is the sixth largest bank in North America by assets and serves over 27.9 million customers in four key businesses operating in a number of locations in financial centres around the globe: Canadian Personal and Commercial Banking, including TD Canada Trust and TD Auto Finance Canada; U.S. Retail, including TD Bank, America's Most Convenient Bank®, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in The Charles Schwab Corporation; Wealth Management and Insurance, including TD Wealth (Canada), TD Direct Investing, and TD Insurance; and Wholesale Banking, including TD Securities and TD Cowen. TD also ranks among the world's leading online financial services firms, with more than 17 million active online and mobile customers. TD had $2.06 trillion in assets on October 31, 2024. The Toronto-Dominion Bank trades under the symbol "TD" on the Toronto and New York Stock Exchanges.
About Business Intelligence Group
The Business Intelligence Group was founded with the mission of recognizing true talent and superior performance in the business world. Unlike other industry award programs, these programs are judged by business executives having experience and knowledge. The organization's proprietary and unique scoring system selectively measures performance across multiple business domains and rewards those companies whose achievements stand above those of their peers.
SOURCE TD Bank Group
Julie Bellissimo, [email protected]
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