The 2010 Toyota FJ Cruiser delivers more power, less fuel: An upgraded engine
and new technologies that continue to prove its off-roading heritage

TORONTO , Nov. 19 /CNW/ - The Toyota FJ Cruiser is the authentic SUV that masters rocks, streams, mud, sand, snow, ice and whatever else stands between you and adventure. FJ's strong roots make it the perfect combination of distinctive, utilitarian style, and impressive off-road performance. For the 2010 model year, the FJ Cruiser adopts an upgraded more powerful and fuel efficient engine, and improved suspension tuning and power steering.

"As with the legendary Land Cruisers that inspired it, the Toyota FJ Cruiser has developed an enthusiastic and loyal following of owners who value maximum capability and utility to help realize their adventures - from deep woods camping and back country skiing to navigating the urban jungle," said Warren Orton , Director at Toyota Canada Inc. "This year we've made some great changes under the hood to deliver more power with less fuel required and enhanced suspension and steering. The result: the 2010 FJ is even more capable on the trail, yet equally comfortable to drive on the pavement."

The 2010 Toyota FJ Cruiser is built around an upgraded 4.0 Litre V6 that delivers up to 259 horsepower and up to 270 lb-ft or torque. The addition of dual variable valve timing with intelligence and other improvements help deliver a 20 horsepower boost over models from previous years, even as Toyota improves the FJ's fuel efficiency by 5 per cent. Heavy-duty engine components such as the starter, battery and alternator ensure the FJ Cruiser is ready to go, even in extreme conditions.

This power is harnessed via a choice of transmissions - a six-speed manual, or a five-speed automatic super electronically controlled transmission both coupled to a part-time four-wheel-drive and a two-speed transfer case.

A well-tuned suspension is enhanced by stabilizer bars and a rear lateral track bar to help tame rough terrain. FJ carries Toyota's key systems and features as standard equipment, including: Toyota's antilock braking system (ABS) with electronic brake force distribution (EBD) and brake assist (BA), Active Front Headrests with whiplash protection, six air bags and more.

Also available for the 2010 model is a brand new colour, Army Green.

The 2010 Toyota FJ Cruiser is now on sale at Toyota dealers across Canada . The Toyota FJ Cruiser with six-speed manual transmission carries a manufacturer's suggested retail price starting at $31,500 , while the suggested price for the Toyota FJ Cruiser with five-speed automatic Super ECT starts at $32,500 .

For further information: For full product details and specifications - including a full list of media contacts and digital images - please visit media.toyota.ca. Canadians can visit www.toyota.ca to build their 2010 Toyota FJ Cruiser today.