The Cash Store Financial Services Inc. - Fourth Quarter Results Conference
Call and Webcast - July 28, 2010

EDMONTON, July 27 /CNW/ - Notification of Fourth Quarter Results Conference Call and Webcast:

    
        The Cash Store Financial Services Inc. (TSX: CSF) (NYSE: CSFS)
        Fourth Quarter Results Conference Call and Webcast
        July 28, 2010, 11:00 AM ET
    

To participate in the live conference call, please dial 647-427-7450 or 1-888-231-8191. A replay will be available until August 4, 2010 at 23:59 ET by dialing 416-849-0833 or 1-800-642-1687 and entering passcode 88398348.

To listen to the webcast, please enter http://www.newswire.ca/en/webcast/viewEvent.cgi?eventID=3148860 in your web browser.

For a complete listing of upcoming and archived webcasts available through CNW Group, please visit our events calendar at http://www.newswire.ca/en/webcast/index.cgi. CNW's webcast of earnings calls is consistent with Investment Industry Regulatory Organization of Canada (IIROC) objectives of providing investors with material information broadly and quickly.

For further information: on Cash Store Financial please contact: Gordon J. Reykdal, Chairman and Chief Executive Officer, Cash Store Financial, [phone]; or Nancy L. Bland, Chief Financial Officer, Cash Store Financial, [phone]