The CNW Media Daybook is back

A daily listing of live events by region helps newsrooms allocate resources

TORONTO, March 19, 2015 /CNW/ - CNW's Media Daybook has returned to CNW's Canadian newswire feed and to its website at newswire.ca. Considered a staple by news media, the Media Daybook curates daily in-person events from Media Advisories issued by CNW clients in the week prior.

 CNW's Media Daybook returns to Canadian newswire feed and newswire.ca [Tweet this]

"It's as good as ever," notes Nicole Guillot, president and CEO, CNW Group. "CNW's Media Daybook is a useful planning tool for newsrooms working with limited resources."

The CNW Media Daybook is issued weekday mornings at 6:55 a.m. ET and again on Fridays at 1:00 p.m. ET to cover weekend events. The timing and format is to assist assignment desk editors who see the advisories as they come in but who still find it helpful to have the whole day's events compiled and waiting for them first thing in the morning.

"I'm happy CNW has brought back the Daybook. It's a valuable tool which helps ensure assignment editors and reporters are aware of our events well in advance and can better plan to attend and cover them," said Lauren Grant, Account Director, High Road.  

As consistent and reliable as the CNW newswire itself, the Media Daybook is well used by media.  Details about press conferences, ceremonies, speeches, celebrity or political appearances, rallies, protests and other newsworthy events are added to the CNW Media Daybook distribution free of charge.

For more on using the wire for event promotion, read our blog post How to Use a News Release to Promote an Event. 

For more on capturing media attention, download our Quick & Easy Guide to Sharing Your News Release with the World, available in our Knowledge Centre.

SOURCE CNW Group Ltd.

Image with caption: "The CNW Media Daybook, a daily listing of live events by region, is back on the wire and at newswire.ca (CNW Group/CNW Group Ltd.)". Image available at: http://photos.newswire.ca/images/download/20150319_C5232_PHOTO_EN_13387.jpg

Laurie Smith, p: [phone], c: [phone], [email protected]