The Governor General's Conference on Giving: Detailed Programme

OTTAWA, April 25, 2017 /CNW/ - His Excellency the Right Honourable David Johnston, Governor General of Canada, will host Working Together for the Common Good: Governor General's Conference on Giving at Rideau Hall, on Thursday, April 27, 2017, starting at 9 a.m.

This national conference will bring together non-profit sector leaders, fund development professionals, representatives of corporate and government charitable initiatives, and members of academia focused on giving behaviour. It will provide them with the opportunity to share their views on current trends in giving and how this behaviour can best be encouraged. It will also focus on increasing connectivity among sectors, and explore and inform on the development of a national approach to encourage giving behaviour through the Giving Behaviour Project, an initiative of the Rideau Hall Foundation.

Canadians from coast to coast to coast are invited to follow the conference live online at www.gg.ca/commongood and to submit questions to the panellists via Twitter by using #GGCommonGood. 

Below is the sequence of events (approximate timings).

OPEN TO MEDIA
9 a.m.	Conference Opening
9:05 a.m.	Speech by Governor General David Johnston
9:10 a.m.	Introduction by Moderator Tim Brodhead, Former President and CEO of The J. W. McConnell Family Foundation
9:15 a.m.	State of the Nation on Giving
	Panellists: Marina Glogovac, President and CEO, CanadaHelps Nicole Nakoneshny, Vice President, KCI – Ketchum Canada Lili-Anna Pereša, President and Executive Director, Centraide of Greater Montréal Conrad Sauvé, President and CEO, Canadian Red Cross
10:30 a.m.	Millennials, Values and Giving Behaviour
	Panellists: Ilona Dougherty, Managing Director, Youth & Innovation Research Project, University of Waterloo Kirk Kristofferson, Assistant Professor, Marketing, Arizona State University Krishan Mehta, Executive Director, Campaign, Ryerson University Sarah Roberton, Senior Research Associate, Environics Research Group
11:30 a.m.	The Journey of My Giving Moment: A Social Marketing Campaign Governor General David Johnston Annabelle Cloutier, Director of Communications and Public Affairs, Office of the Secretary to the Governor General
CLOSED TO MEDIA
12:30 p.m.	The Personal Philanthropy Project: The Untapped Potential of Affluent Canadians
	Speakers: Michèle Benoit, Manager of the Personal Philanthropy Project, IMAGINE Canada Bruce MacDonald, President and CEO, IMAGINE Canada Mike Pedersen, Group Head U.S. Banking, TD Bank Group and Board of Directors, IMAGINE Canada
12:45 p.m.	Launch of Giving Behaviour Project Scott Haldane, President and CEO, Rideau Hall Foundation Teresa Marques, Director of Strategic Partnerships, Rideau Hall Foundation
1 p.m.	Workshop: Behavioural Insights & Giving Elspeth Kirkman, Head of Behavioural Insights Team (BIT) North America Michael Sanders, Chief Scientist and Head of Research, Evaluation and Social Action, BIT
3:25 p.m.	Conference Closing Remarks by Moderator Tim Brodhead

Short biographies of the panellists are available online at www.gg.ca/commongood. For a sneak peek at the day's events, watch His Excellency's video message online at https://youtu.be/fqKLqhJPsts.

Media wishing to cover the morning session are asked to confirm
their attendance with the Rideau Hall Press Office in advance.

SOURCE Governor General of Canada

Media information: Marie-Ève Létourneau, Rideau Hall Press Office, 613-998-0287, 613-302-0912 (cell), [email protected], Follow GGDavidJohnston and RideauHall on Facebook and Twitter.