Available exclusively at The Source
BARRIE, ON, April 10, 2014 /CNW Telbec/ - The Source, one of Canada's leading consumer electronics and wireless retailers, has partnered with Monster, the world leader in high-performance personal audio for the exclusive launch of the Monster® SuperStar™, the world's smallest audiophile speaker. Perfect for the on-the-go music lover, this pocket-size speaker can be used for wirelessly listening to music or enhancing the sound quality on smartphones or tablets. The built-in mic also offers speakerphone functionality for taking conference calls via a smartphone.
"We are thrilled to partner with a best-in-class brand like Monster as the exclusive destination for SuperStar in the rapidly growing streaming audio category," said Tracey Elkerton, Vice President of TV and Home Entertainment at The Source. "The Source is one of Canada's leading retailers and our goal is to continue to bring innovative and exclusive products to our customers, making this a well-suited partnership. To the busy music lover, sound quality and portability are equally as important, and the SuperStar delivers the perfect mix of both."
Size Does Matter
The SuperStar's shining quality is no doubt its ultra-compact design that boasts high performance audio featuring Pure Monster Sound and advanced apt-X digital processing for clean, outstanding wireless stereo sound. Unique to the Monster SuperStar is the ability to provide room-filling sound even when lying flat. Standing only two inches off any flat surface, the SuperStar is smaller than most smartphones, yet delivers the clarity, dynamics, articulation, tight bass and sound pressure levels of a full-size speaker.
Its tiny form-factor is really apparent when in the hands of supersized superstar and Monster Brand Ambassador Shaquille O'Neal. As an endorser of the product and brand, O'Neal is excited to be launching this one-of-a-kind product exclusively at The Source nationwide.
"When you think of consumer electronics in Canada, there's no retailer better than The Source," O'Neal said. I'm very excited that they have agreed to partner with me on the SuperStar product."
Monster SuperStar retails for $139.99 and is available in a range of colours to suit your style. Get it in-store or online at www.thesource.ca.
About The Source:
Building on 40 years of excellence as an electronics retailer, The Source (TheSource.ca) is one of Canada's largest retailers with over 700 locations nationwide. All stores offer a wide range of brand name consumer electronics including communications, computing, home entertainment and audio products.
About Monster:
For the past 35 years, Monster has been a catalyst for innovation and big ideas. Discovering that cables in hi-fi systems influenced the sound, Head Monster Noel Lee developed Monster Cable® - an immediate hit. Monster engineered the sound of Beats® headphones, and has since become the world's leading manufacturer of high-performance headphones, all featuring Pure Monster Sound technology. Today, the company offers advanced connectivity solutions for professional musicians, home entertainment, computing, mobile and gaming, as well as high performance AC Power and conditioning products. Monster continues to lead in innovation with over 662 patents worldwide and 100 pending, offering more than 5,000 products in over 160 countries. Monster also prides itself in helping those who are in less-than-fortunate circumstances through Monster Cares™. Above all, Monster does what it does Because The Music Matters™. www.monsterproducts.com.
Image with caption: "The Source partners with Monster to launch the world's smallest audiophile speaker (CNW Group/The Source)". Image available at: http://photos.newswire.ca/images/download/20140410_C9385_PHOTO_EN_39117.jpg
SOURCE: The Source
Contacts:
Melanie Raposo
Marketing Coordinator, The Source
[email protected]
705-728-2262 ext. 4030
Sara Trujillo
Public Relations for Monster
[email protected]
914-948-4979
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