TORONTO, Aug. 13, 2012 /CNW/ - Titan is continuing to make its mark in Toronto with the announcement that it has added the interior and exterior media of 10 Dundas Street East to its extensive, multi-media inventory portfolio.
Considered the "Times Square of Canada," Yonge and Dundas is one of the country's busiest intersections with connections to the PATH, the world's largest underground shopping complex. With 860,000 people working within view of the Square each day and more than 1,000 events per year (bringing in another million patrons per year), 10 Dundas is one of the most highly influential and desirable advertising areas in Canada.
For the last 10 years, Titan has been capturing the attention of millions of passers-by with its innovative media executions atop the Hard Rock Café, as well as its prominent wallscape displays throughout the city. That particular location is home to one of the first Spectaculars that was installed as part of the revitalization of the Yonge and Dundas Square.
"The addition of 10 Dundas East makes Titan the largest advertising supplier in Yonge and Dundas Square," said Jorg Cieslok, Executive Vice President and General Manager Titan Canada. "We're thrilled that we'll be able to offer advertisers the opportunity for complete and dynamic media coverage of the Square."
Specifically for the outdoor assets, Titan is adding the unique 2,400 square foot curved LED Video Screen with a 34-panel digital tile surround feature, the extraordinary 28-foot-by-105-foot contoured tri-vision, and the largest single-faced vinyl wallscape in Canada to its existing inventory.
Management of the 10 Dundas Square media also includes interior opportunities strategically placed for optimal viewership with various options to meet all media strategies. Each of the four levels consist of custom dominations including floor graphics, wall banners, pillars, backlit posters, branding signage and escalator media. Along with various social and mobile media these dominations offer the customer an integrated experience between all interior and exterior media available at the site.
About Titan
Titan is a full service media company specializing in Out-of-Home advertising.
Titan provides sales, marketing, creative, research and maintenance of advertising on bus, rail, bulletins, telephone kiosks, street banners and street furniture.
It also leads the way in the development and successful introduction of market leading digital OOH and Mobile solutions. Titan furnishes national and local clients with creative media solutions in the North America's top markets including Toronto, Montreal, New York, Los Angeles, Chicago, Philadelphia, Boston, San Francisco, New Jersey, Dallas, Pittsburgh, Seattle, Minneapolis/St. Paul and Charlotte.
Contact:
Anne Donohoe / Brittany Fraser
KCSA Strategic Communications
212.896.1261 / 212.896.1251
[email protected] / [email protected]
*Images available upon request
SOURCE: Titan
Share this article