Tribal DDB Canada appoints new Managing Director

Marty Yaskowich to lead Tribal DDB in Vancouver

VANCOUVER, July 22 /CNW/ - Tribal DDB Canada, the integrated digital and interactive marketing arm of DDB Canada, has appointed Marty Yaskowich as managing director to lead and build its Vancouver operation.

"This promotion recognizes Marty's contributions to the team over the years, his proven leadership skills and his ability to consistently deliver business solutions to a wide range of clients," says David Leonard, president and COO, DDB Canada. "Well respected by clients and his peers, Marty is a distinguished marketer and digital planner, who inspires clients to explore new and exciting ways of engaging their consumers online in all digital formats."

In his new role, Yaskowich will focus on further advancing the agency's client offering in digital and social media, working closely with Justin Young, managing director at Radar DDB in Vancouver.

"I'm excited to be surrounded by some of the most talented people in the industry," says Yaskowich. "This position will provide me with new opportunities to further integrate digital marketing with social media, especially as the consumer experience extends from computers to smartphones, interactive touchscreens and beyond."

Marty Yaskowich has been with Tribal DDB Canada since 2005, his previous title was business and strategy director. Over the years, he has played a key role in developing innovative and award-winning campaigns for clients such as the Canadian Tourism Commission, BC Dairy, the University of British Columbia and the Vancouver Convention Center. These campaigns have received recognition from Applied Arts, Digital Marketing and Forbes Magazine.

Marty is also an accomplished speaker on emerging digital and social trends. This fall he will be teaching a continuing studies course in social media governance at the University of British Columbia.

About Tribal DDB Canada

Established in 2001, Tribal DDB Canada (www.tribalddb.ca) is the integrated digital and interactive marketing group of DDB Canada, the most creatively acclaimed, internationally recognized marketing communications agency in Canada. Tribal DDB Canada provides clients with effective digital solutions and creative Web strategies that build their brands online. It has offices in Vancouver and Toronto and is a member agency of the Tribal DDB Worldwide network, which has 56 offices spanning 36 countries throughout the Americas, Europe and Asia Pacific.

For further information: Paige Calvert, 604-608-4421, [email protected]