VIDEO B-ROLL AVAILABLE VIA CNW - The Toronto 2015 Pan/ParaPan American Games
Unveils Logo

Symbols rooted in history, culture and tradition to express the joy of sport

TORONTO, Sept. 29 /CNW/ - The following B-Roll is available by Video On-Demand web download:

STORY SUMMARY: The Toronto 2015 Pan/ParaPan American Games today unveiled its official logo at a spectacular community-based street party with hundreds of participants from every community across the GTA and the Golden Horseshoe celebrating youth, sport and diversity.

The vibrant, curved design of the logo, which will become the recognizable symbol of the Games, is inspired by the figurative styles of pre-Columbian aboriginal art forms throughout the Pan Americas. It also draws on ancient sport traditions - specifically the Mezzo-Americans (including Aztec and Mayan cultures), which are linked to the first use of rubber balls in sport as early as 1600 BC.

    
    SHOT LIST:

    1.  Interview                        3.  Municipal Mayor Messages
    Ian Troop                            Markham
    CEO - Toronto 2015 Pan Am Games      Hamilton
                                         Welland
    2.  Interview                        Mississauga
    Tera Van Beilen                      Ajax
    Swimmer, Oakville                    Brampton
                                         Niagara Falls
                                         Oshawa
                                         Richmond Hill
                                         St. Catharines
                                         Burlington

                                         4.  Various Broll
                                         Swimming Broll
                                         Athletes footage
                                         Animated Pan Am Games 2015 Logo

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    WEB Video Preview and Download link:

    http://cnw.pathfireondemand.com/viewpackage.action?packageid=394

    TIME OF POSTING:      11 AM ET
    DATE OF POSTING:      September 29, 2010

    All video can be viewed by clicking on the link. Broadcast quality video
    is available for download by accredited journalists. Please contact
    [email protected] for access.

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STATIONS, FOR FURTHER INFORMATION, PLEASE CALL: Elissa Freeman, Toronto 2015, T. 416.479.7200 x35733, [email protected]

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