Visa Puts Infinite Cardholders Centre Stage with Shaw Festival Sponsorship

Cardholders get VIP treatment and access to unique offers and experiences

TORONTO, Nov. 10 /CNW/ - Visa today announced a new sponsorship designating Visa Infinite as the official payment card of the 2011-2013 seasons at the Shaw Festival, one of Canada's most renowned theatre companies, celebrating its 50^th season in 2011. 

The sponsorship offers Visa Infinite cardholders exclusive access to the best seats in the house for the upcoming season through a special pre-sale period.  Between December 4 and 23, 2010, cardholders have the opportunity to order tickets before the general public, simply by contacting the Shaw Festival Box Office and using their Visa Infinite card. Additionally, cardholders who purchase tickets or a Shaw Festival membership will receive 20 per cent off Shaw Festival - The First 50 Years, a commemorative book celebrating the Shaw Festival's rich 50 year history.  To order tickets, call 1-800-511-8429 or visit shawfest.com.

"The Visa Infinite card is not just about rewards, it's about benefits, savings and one-of-a-kind experiences," said Brenda Woods, Head of Marketing, Visa Canada. "The sponsorship of the Shaw Festival exemplifies Visa's commitment to the arts and is just another way we're shining a spotlight on our cardholders by offering them access to unique Canadian cultural events."

The Shaw Festival's Executive Director, Colleen Blake, says "This is an exciting time for everyone associated with The Shaw and we are thrilled to have Visa Infinite join us to launch this sponsorship during our landmark 50^th season. As one of North America's premier performing arts organizations, the Shaw Festival is proud to be working with our dedicated sponsors, such as Visa Infinite, who recognize the value of the arts in Canada."

Each year, the Shaw Festival produces and presents the work of Bernard Shaw, as well as other playwrights of his era, in Niagara-on-the-Lake, Ontario, between April and October and attracts nearly 300,000 theatre-lovers each season. In 2011, the Festival will feature some of Bernard Shaw's most celebrated plays, including Heartbreak House, Candida, On the Rocks and new spin on the popular musical, My Fair Lady, adapted from Shaw's classic, Pygmalion.

Additional information on cardholder benefits and other exclusive entertainment offers can be accessed by visiting www.visainfinite.ca or through contacting the Visa Infinite Concierge service, a unique and complementary 24-hour personal assistant that gives cardholders access to information on travel, shopping, dining and lifestyle needs.  For more information, contact Visa Infinite Concierge at 1-888-853-4458.

About Visa

Visa is a global payments technology company that connects consumers, businesses, financial institutions and governments in more than 200 countries and territories to fast, secure and reliable digital currency. Underpinning digital currency is one of the world's most advanced processing networks—VisaNet—that is capable of handling more than 10,000 transactions a second, with fraud protection for consumers and guaranteed payment for merchants. Visa is not a bank and does not issue cards, extend credit or set rates and fees for consumers. Visa's innovations, however, enable its financial institution customers to offer consumers more choices: pay now with debit, ahead of time with prepaid or later with credit products. For more information, visit www.corporate.visa.com.

For further information:

Media Contacts:

Melissa Cassar
Visa Canada
Tel: [phone]
E-mail: [email protected]

Alison Ford
Fleishman-Hillard
Tel: [phone]
E-mail: [email protected]