Tweet #AWorldWithoutCF and CARSTAR will donate up to
$100,000 to CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada
HAMILTON, ON, May 6, 2015 /CNW/ - In promotion of CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada and to celebrate its first year as title sponsor, CARSTAR Automotive Canada Inc. (CARSTAR) is asking Canadians to use the hashtag #AWorldWithoutCF throughout the month of May to raise funds for lifesaving cystic fibrosis (CF) research and treatments.
For every #AWorldWithoutCF tweet, retweet or share on Twitter and Facebook that Canadians make from May 1 to May 31, CARSTAR will donate $5.00 to the CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada, up to $100,000.
As part of the tweet-to-donate program, CARSTAR is also challenging Canadians to experience what it's like to live with limited breathing abilities associated with Cystic Fibrosis1 by taking a simple, 60-second straw challenge – the CARSTAR Straw Challenge. CARSTAR will donate $5.00 towards the Walk for Straw Challenges that are uploaded or shared on social media using the hashtag #AWorldWithoutCF.
How to take the CARSTAR Straw Challenge:
Step 1: Place a straw in your mouth
Step 2: Breathe through your mouth for 60-seconds2
Step 3: Take part in moderate physical activity (i.e. walking) for the most realistic experience
Step 4: Share a photo or video of your challenge, or tweet about your experience with the hashtag #AWorldWithoutCF
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The CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada is Cystic Fibrosis' flagship national fundraising event that raises critical funds for cystic fibrosis research, care and advocacy initiatives to help Canadians with cystic fibrosis live longer, healthier lives. Thousands of supporters will take strides for a cure on Sunday May 31st at 70 locations across Canada, culminating Cystic Fibrosis Canada's May 2015 awareness campaign that is designed to encourage Canadians to imagine a world without cystic fibrosis.
CARSTAR has been a proud supporter of Cystic Fibrosis Canada since learning that a granddaughter of a franchise partner had been diagnosed with CF. Victoria Whitaker's story inspired the company's first CF-related charity event, and in 2000, CARSTAR proudly named Cystic Fibrosis Canada its official charity of choice. Since then, the company has raised more than $2.3 million for CF research and Victoria continues to live a positive and inspiring life in her home of Smithville, Ontario.
"Our commitment to Cystic Fibrosis Canada runs deep within the CARSTAR organization and after 15-years, we are more inspired than ever to get Canadians involved in our efforts to walk towards a world without cystic fibrosis," says Lisa Mercanti-Ladd, Executive Vice-President, CARSTAR Canada. "Take the CARSTAR Straw Challenge, simply tweet or share our message, or come walk with us on May 31st."
Cystic Fibrosis is the most common fatal genetic disease affecting Canadian children and young adults. There is no cure. CF causes various effects on the body, but mainly affects the digestive system and lungs. The persistence and ongoing infection in the lungs, with destruction of lungs and loss of lung function, eventually causes death in the majority of people who have CF. It is estimated that one in every 3,600 children born in Canada has CF.
For more information on the CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada or to register, donate, or locate the walk nearest you, please visit www.cysticfibrosis.ca/greatstrides.
About CARSTAR Collision & Glass
Founded in Hamilton, Ontario in 1995, CARSTAR Collision & Glass Centres has grown from eight to over 220 locations throughout 10 province and repairs approximately 100,000 vehicles annually with exceptionally high customer experience ratings. Through a variety of fundraising initiatives, CARSTAR, its franchisees, partners and employees have raised over $2.3 million for Cystic Fibrosis Canada. In 2015, CARSTAR was recognized as one of Canada's Best Managed Companies for its fourth consecutive year, achieving gold status. For more information, please visit www.carstar.ca or on social media at:
About Cystic Fibrosis Canada
Cystic Fibrosis Canada is one of the world's top three charitable organizations committed to finding a cure for cystic fibrosis and is an internationally-recognized leader in funding CF research, innovation, and clinical care. Cystic Fibrosis Canada invests more funding in life-saving CF research and care than any other non-governmental agency in Canada. Since 1960, Cystic Fibrosis Canada has invested more than $150 million in leading research and care, resulting in one of the world's highest survival rates for Canadians living with Cystic Fibrosis. For more information, visit www.cysticfibrosis.ca or @CFCanada on Twitter.
CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada
CARSTAR's Great Strides™ Walk for Cystic Fibrosis Canada is Cystic Fibrosis' flagship national fundraising event which raises vital funds for cystic fibrosis (CF) research, care and advocacy initiatives to help Canadians with cystic fibrosis live longer, healthier lives. This year, thousands of Canadians will take steps for a CF cure on Sunday, May 31, 2015 in 65 locations across Canada.
To register, collect pledges and/or make donation, visit www.cysticfibrosis.ca/greatstrides today. Follow us on Twitter: @CFCanadaWalk hashtag #CFCanadaWalk.
For more information and to donate, visit www.cysticfibrosis.ca, find us on Facebook at www.facebook.com/CysticFibrosisCanada or follow us on Twitter @CFCanada.
SOURCE CARSTAR Collision & Glass Centres
Video with caption: "Ben Mulroney, Cystic Fibrosis Canada's National Ambassador, encourages Canadians to register and donate for CARSTAR's Great Strides(TM) Walk for Cystic Fibrosis Canada.". Video available at: https://youtu.be/zsHJkGb78ag
Alex Thomas, PRAXIS 416-617-4498, [email protected]
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