Wind Mobile welcomes CRTC call for cell phone company code of conduct

A clear win for consumers - if it's done right

TORONTO, Oct. 11, 2012 /CNW/ - WIND Mobile today applauded a decision by the CRTC that it will establish a code of conduct for mobile telecommunications suppliers.

"This is a victory for consumers, and a recognition by regulators that Canadians have been victimized by traditional providers," said Tony Lacavera, Chairman and CEO of WIND Mobile. "Canadians need to be protected from deliberately confusing contract terms, abusive termination fees and hidden charges. WIND has been championing clarity and simplicity since we launched in the Canadian market, and we intend to work with the CRTC to develop a code that stops the bullying and creates a level competitive playing field."

Today's welcome announcement follows a CRTC call for comments on the need for regulatory action to protect Canadian consumers from the onerous and confusing terms of service that are imposed by Bell, Rogers and TELUS.  WIND Mobile was among those who responded calling for swift, decisive and effective action by the Commission.  

"While this is a positive initiative for consumers, we need to make sure it isn't watered down in the end.  Canadians need a code of conduct that is both mandatory and with enforceable consequences for breaches," added Lacavera. "We continue to support Provincial laws to help protect wireless consumers, and we support this move for a national code.  We believe in clarity and simplicity: no hidden fees or fine print, no punitive cancellation charges, and contracts written in plain English.  All Canadian cell phone users should be entitled to this.  But it has to have teeth."  

A longstanding champion of choice in the wireless industry, WIND Mobile offers customers simple and transparent wireless services including voice, data and text. Subscribers never pay activation or cancellation fees, are never tied down with long-term contracts, and are never surprised by hidden fees.

Today WIND Mobile has more than 500,000 customers across the country and is building Canada's fourth national wireless network.

About WIND Mobile
WIND Mobile is dedicated to improving the Canadian wireless experience by offering customers simple and transparent plans, including real unlimited voice/data/text with no term contracts and no hidden fees. Committed to becoming the country's fourth national carrier, WIND has more than 500,000 happy customers in Canada and is a part of Amsterdam-based VIMPELCOM Ltd., a global company with over 200 million customers. Learn more about WIND Mobile at www.windmobile.ca.

SOURCE: WIND Mobile

Alexandra Maxwell
Public Relations and Social Media Specialist, WIND Mobile
[email protected]
416-557-5709