CALGARY, Nov. 18, 2014 /CNW/ - WULU IT, Inc. announces the release of WULU, an iPhone app designed to create a social space for meaningful online conversation.
Like any invention WULU was born out of necessity, at least that's how principal founder Mike Nyhus felt about the existing social landscape — it needed something new.
"I was watching sports highlights one night and wanted to talk about it on my usual social channels — but I felt like I might as well have been talking to myself." says Mike Nyhus, President of WULU.
It was enough motivation for Mike to want to create something different.
Mike tapped some friends with digital experience, who were also growing frustrated with the impersonal nature of social media. Together, they built a concept for a new kind of social app — one that would challenge the central role of the status update in today's social landscape.
"I think everybody has had that experience where you post something online and nobody responds" said Nyhus, "back in the days of IRC and newsgroups, people were excited just to talk with each other. We're trying to bring that back."
To bring the excitement of a real conversation back to social, the team created WULU — a real-time, topic-based conversation app. Users pick a trending topic and the app matches them in small groups to talk about it. In the spirit of friendly competition, users can also reward each other's comments with a "Nod" and compete to gain points in each conversation.
Unlike traditional social platforms, WULU is organized by shared interests, not status updates. The team describes it as chat, plus social, plus gaming — all of which add up to a place for real people and real conversation.
ABOUT WULU
WULU is a free app for iPhone available in the Canadian App Store under the Social Networking and Entertainment categories. It will be released in the US App Store late 2014.
Video with caption: "Video: It's time for a social throwback! WULU is bringing the excitement of real conversation back to social with a real-time, topic-based conversation app now available in the iOS App Store. Just pick a topic, and we'll pair you with other people looking to talk about the same thing.". Video available at: http://youtu.be/yRnz4PhJUsM
Image with caption: "WULU features a personalized dashboard that lets you pick the topics you're interested in. Just pick a topic you'd like to talk about and we'll pair you with other people looking to talk about it. Download WULU today and make your voice heard. (CNW Group/WULU IT, Inc.)". Image available at: http://photos.newswire.ca/images/download/20141118_C5014_PHOTO_EN_8190.jpg
Image with caption: "Like what someone says? Reward their comment with a Nod, and compete to gain points in each conversation. Our lively, group chatrooms lasts for five minutes -- or longer with lively banter. It's the best of social media, instant messaging, and gaming -- and best of all, it's free! (CNW Group/WULU IT, Inc.)". Image available at: http://photos.newswire.ca/images/download/20141118_C5014_PHOTO_EN_8191.jpg
SOURCE: WULU IT, Inc.
For media inquiries: Kirsten Nyhus (Co-Founder), 403-536-2466, [email protected]
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