YOGEN FRÜZ CELEBRATES THE SIGNING OF THE MASTER FRANCHISEE AND THE GRAND
OPENING OF ITS FIRST LOCATION IN SOUTHERN NEW YORK

TORONTO, Sept. 7 /CNW/ - Yogen Früz, the world's leading frozen yogurt conglomerate, announced today the signing of the Master Franchisee and the negotiation of its first Southern New York State location. This location is scheduled to open in time for Thanksgiving. To celebrate, Yogen Früz will treat customers to special promotions including an afternoon of free yogurt and Yogen Früz giveaways.

"We are excited to have signed the master franchisee for this region where residents are striving to live a healthier lifestyle. As a growing international company, Yogen Früz provides people within the U.S. and around the world with a nutritious alternative that coincides with healthy living," says Aaron Serruya, President of Yogen Früz.

"We are thrilled to have signed on with Yogen Früz to offer our community a healthy and beneficial option to fast food and typical dessert choices," explains Jarred Rey, Master Franchisee of the Southern New York State Territory which includes Westchester, Rockland and Orange Counties.

Yogen Früz is available as low-fat, non-fat and no-sugar-added flavors, which can be custom blended with a large assortment of fresh fruit right in front of the customer and topped with a variety of fresh fruit and/or sweet crunchy toppings in a cup or blended into a nutritious fat-free, ice-free dairy or non-dairy smoothie. Yogen Früz adds one billion viable probiotic cultures to each serving of healthy yogurt. Probiotics have been shown to help with healthy digestion, immune system support, better mineral absorption and assist with lactose intolerance.

Whether someone wants to change their lifestyle and become a healthier individual or just enjoy a tasty frozen dessert or nutritious smoothie, Yogen Früz offers more than just a delicious treat; each bite provides the body with essential vitamins to help maintain a healthy lifestyle. With its added assortment of NÜmixes, Yogen Früz maintains its position as an industry leader, consistently creating innovative ways to enjoy frozen yogurt.

    
    Yogen Früz store location in negotiation:  Palisades Mall, West Nyack,
                                               New York- Rockland County

    Yogen Früz store hours of operation: 11:00am - 9:00pm, Monday - Thursday
                                         10:00am - 11:00pm, Friday & Saturday
                                         11:00am - 7:00pm, Sunday
    

For more information please visit: www.yogenfruz.com.

    
    About Yogen Früz
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Yogen Früz USA Inc., is a subsidiary of Yogen Früz Canada Inc., a world leader in the frozen dessert category, with over 1,200 locations operating in over 25 countries around the world. Yogen Früz pioneered the frozen dessert/snack business when it opened its first store in 1986. Today, with its new assortment of proprietary probiotic frozen yogurt and its dairy and non-dairy smoothies, it continues its strong tradition of market innovation and leadership. Yogen Früz provides customers with a healthy alternative to fast food that's great tasting and nutritious making it a great product for today's healthy and active lifestyle.

For further information: Sarah Kulbatski, Vice President, Franchise Development, Yogen Früz, Phone: [phone], Email: [email protected]; Jessica Diamond, Diamond Rey LLC, Phone: [phone], Email: [email protected]