Honda Canada Begins Second Quarter with Fourth Consecutive Month of Growth

Honda Civic continues to top competitors in the passenger car category
Acura RDX sails to all-time monthly sales record

MARKHAM, ON, May 1, 2014 /CNW/ - Combined April sales of 15,667 units by the Honda and Acura divisions of Honda Canada Inc. represented a 2% increase over last year's sales. The Honda Automobile Division reported April sales of 13,687 units, up 3% over last year. The Acura Division reported April sales of 1,980 units, down 5% versus last year.

"Strong Honda Fit, Odyssey and Acura RDX sales in April showcases Honda's strength in our utility vehicle line-up. The Honda Civic also remains on top of the competition in the passenger car category heading into the Spring selling season," said Dave Gardner, vice president of sales and marketing, Honda Canada Inc. "Additionally, it was an honour to have our Accord Hybrid recognized as the 2014 Canadian Green Car by so many of Canada's most respected journalists at the recent Green Living Show in Toronto.  Joining the award-winning Accord family and sharing the fun-to-drive performance, sophisticated styling and premium comfort features of the Accord sedan, the Accord Hybrid offers a no-compromise vehicle for the extreme fuel saver."

April Highlights:

• Honda Civic holds its position as the number one selling passenger car in Canada through the fourth month of 2014
• Honda Fit monthly sales were up 118% versus the same period last year (1,635 versus 751 units sold in 2013)
• Honda Odyssey sales increased by 44% versus the same period last year (1,072 versus 743 units sold in 2013)
• Honda Ridgeline saw monthly sales growth of 28% versus the same period last year
• Acura ILX set an all-time April sales record with 301 units sold versus 298 in 2013
• Acura business was led by 901 delivered units of the RDX, breaking an all-time monthly sales record set  in April 2013 (901 versus 750 units sold)

HONDA CANADA INC.					HONDA CANADA INC.
APR-14					APR-14
RETAIL SALES - MTD					RETAIL SALES - YTD
MODEL	2014	2013	% Change		Model	2014	2013	% Change
FIT	1635	751	117.7%		FIT	3,090	2,108	46.6%
CIVIC	4,643	5,424	-14.4%		CIVIC	17,050	16,711	2.0%
INSIGHT	0	8	-		INSIGHT	0	45	-100.0%
CR-Z	7	2	250.0%		CR-Z	21	17	23.5%
ACCORD	1,930	1,738	11.0%		ACCORD	6,124	5,464	12.6%
S2000	0	0	-		S2000	0	0	-
ELEMENT	0	0	-		ELEMENT	0	0	-
CROSSTOUR	76	107	-29.0%		CROSSTOUR	243	424	-42.7%
CR-V	3,641	3,793	-4.0%		CR-V	10,405	9,578	8.6%
ODYSSEY	1,072	743	44.3%		ODYSSEY	3,252	2,710	20.0%
PILOT	549	586	-6.3%		PILOT	1,801	1,575	14.3%
RIDGELINE	134	105	27.6%		RIDGELINE	546	478	14.2%
HONDA division	13,687	13,257	3.2%		HONDA division	42,532	39,110	9.8%
CSX	0	0	-		CSX	0	0	-
ILX	301	298	1.0%		ILX	783	951	-17.7%
TSX	10	64	-84.4%		TSX	182	297	-38.7%
TL	197	175	12.6%		TL	620	574	8.0%
RL/RLX	24	2	1100.0%		RL/RLX	129	9	1333.3%
NSX	0	0	-		NSX	0	0	-
RDX	901	750	20.1%		RDX	2,206	1,925	14.6%
MDX	547	789	30.7%		MDX	1,776	1,994	-10.9%
ZDX	0	8	-100.0%		ZDX	5	23	-78.3%
ACURA division	1,980	2,086	-5.1%		ACURA division	5,701	5,773	-1.2%
Honda Canada Inc.	15,667	15,343	2.1%		Honda Canada Inc.	48,233	44,883	7.4%

 

SOURCE: Honda Canada Inc.

Maki Inoue [phone]