Montreal hosts biggest collegiate marketing case competition in Canada
MONTREAL, Feb. 5, 2014 /CNW Telbec/ - The 9th annual Vanier College BDC Case Challenge, the largest collegiate level marketing case competition in Canada, will bring together 33 teams from schools across the country to match wits and to test their marketing skills.
During the case competition, each team must analyze a business problem and create a winning marketing strategy in three hours. Six teams will move on to the finals and three will be awarded top honours.
BDC is the principal sponsor of the Case Challenge.
When: | February 7-9, 2014 Round One: Saturday, February 8th, 2014 between 10:00 a.m. - 5:00 p.m. Finals: Sunday, February 9th, 2014 at 10:30 a.m. |
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What: | Two-day case competitions | |
Where: | Courtyard Montreal Airport (Marriott Hotel) 7000 Place Robert-Joncas Montreal, Quebec H4M 2Z5 |
About the Vanier College BDC Case Challenge
Now in its 9th year, the Case Challenge gives business students the opportunity to develop skills and gain experience in presenting solutions to some of today's marketing challenges.
http://www.vaniercollege.qc.ca/business-administration/official-case-challenge
About BDC
Canada's business development bank, BDC puts entrepreneurs first. With almost 2,000 employees and more than 100 business centres across the country, BDC offers financing, subordinate financing, venture capital, securitization and consulting services to more than 28,000 small and medium-sized companies. Their success is vital to Canada's economic prosperity. www.bdc.ca
SOURCE: Business Development Bank of Canada
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Marguerite Corriveau,
Vanier College Communications
(514) 744-7500 ext. 7596
[email protected]
Maria Constantinescu
Senior Advisor, Public Relations-BDC
[email protected]
(514) 496-7146
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