Celebrate summer with unique maple leaf shapes covered in iconic ketchup flavour
MISSISSAUGA, ON, June 28, 2021 /CNW/ - This summer, for the first time, Cheetos® is launching maple leaf-shaped Cheetos® Leaves Ketchup flavoured snacks to celebrate Canadians' love for the iconic ketchup flavour.
The uniquely shaped snacks have the same melt-in-your-mouth texture of Cheetos® snacks that Canadians know and love - but this time ditching its classic Cheetos® cheesy flavour to offer a new, fun, Ketchup flavoured snack!
"This summer, we wanted to add a uniquely Canadian twist to our collection of beloved snacks — what better flavour is there than ketchup to expand our flavour offerings in Canada!" said Lisa Allie, Senior Marketing Director — Frito Lay Core brands, PepsiCo Foods Canada.
Proudly made in Canada, ketchup flavoured AND in the ultimate Canadian shape, these red, maple leaf shaped snacks will make for the perfect addition to any summer spread from coast-to-coast.
Starting June 28, Cheetos® Leaves Ketchup flavoured snacks will be available wherever Cheetos® are sold in two bag sizes, 170 g and 54 g. These NEW dangerously Canadian snacks will be available for a limited time only, so get your paws on them while you can!
About Cheetos
Cheetos® is one of the many brands that make up Frito-Lay North America, the $18 billion convenient foods division of PepsiCo, Inc. (Nasdaq: PEP), which is headquartered in Purchase, NY. Learn more about Frito-Lay at the corporate website, http://www.fritolay.com/, the Snack Chat blog, http://www.snacks.com/ and on Twitter http://www.twitter.com/fritolay.
About PepsiCo Foods Canada
PepsiCo Foods Canada is comprised of the Frito-Lay Canada and Quaker Canada businesses. The company employs over 7,000 Canadians with seven manufacturing plants and sales and distribution facilities from coast to coast. Frito-Lay Canada is the country's largest snack food manufacturer and the company's brands include Lay's®, Doritos®, Tostitos®, Ruffles®, Smartfood® and Cheetos®. The Quaker brand portfolio includes a wide range of wholesome cereals, oatmeal, rice and corn snacks and snack bars, and features other prominent brands such as Life®, Quaker Chewy®, Harvest Crunch® and Crispy Minis®. For more information, please visit www.pepsico.ca.
About PepsiCo
PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $70 billion in net revenue in 2020, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker, Tropicana and SodaStream. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 23 brands that generate more than $1 billion each in estimated annual retail sales.
Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of our business strategy and brands. For more information, visit www.pepsico.com.
SOURCE Cheetos®
Hannah Choat, Citizen Relations LP, [email protected]
Share this article