BMO InvestorLine is the leader in Mobile Brokerage Services and Experience in Canada according to Surviscor Rankings
TORONTO, Nov. 29, 2017 /CNW/ - BMO InvestorLine provides the best overall mobile customer experience in Canada according to Surviscor's 2017 Mobile Discount Brokerage scorCard Review. Questrade finished in second place while Qtrade Investor rounded up the top three. The complete rankings are as follows:
2017 Surviscor Mobile Discount Brokerage Rankings |
||
1 |
BMO InvestorLine |
76% |
2 |
Questrade |
66% |
3 |
Qtrade Investor |
61% |
4 |
Credential Direct |
59% |
T5 |
Scotia iTRADE |
50% |
T5 |
TD Direct Investing |
50% |
7 |
RBC Direct Investing |
43% |
8 |
Virtual Brokers |
42% |
9 |
National Bank Direct Brokerage |
36% |
10 |
CIBC Investor's Edge |
31% |
11 |
Desjardins Online Brokerage |
27% |
The scorCard Review, now in its 2nd year, is the most comprehensive analysis in North America providing an impartial assessment of the overall mobile brokerage customer experience at Canadian discount brokerage institutions. "Mobile accessibility and services for discount brokerage clients has improved over the last two years with more core services being offered via mobile devices. The disappointing fact is that overall mobile offerings continue to lag traditional online experiences, not allowing clients to make a complete conversion" said Glenn LaCoste, President of Surviscor Inc. "We are pleased to see firm scores increase and anticipate further development in the near future. We congratulate BMO InvestorLine for its top ranking and dominance over its bank-owned peers" added Mr. LaCoste.
"We are thrilled to once again be recognized by Surviscor as the top ranked mobile brokerage in Canada," said Silvio Stroescu, President, BMO InvestorLine. "This recognition is a testament to our team's commitment to provide Canadians with an exceptional digital investing experience."
Surviscor's proprietary scorCard methodology measures over 3900 objective usage-related criteria questions over four main device families, reviewing each firm by six independent categories, each weighted according to industry importance through direct feedback with industry firms.
For further information visit www.surviscor.com or contact Surviscor at 1-866-299-7267 or email [email protected].
About Surviscor Inc.
Surviscor is a North American leader in the analysis and ranking of Canadian digital customer experiences provided by service firms. Surviscor's popular digital brokerage and banking reviews are powered by its proprietary scorCard methodology, identifying the BEST and WORST digital customer experiences. All studies and analyses serve as industry benchmarks for consumers and industry participants by identifying digital offerings considered to be leading-edge as compared to the industry standard.
SOURCE Surviscor
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Surviscor Inc.: Mr. LaCoste, President, (416) 993-1246 mobile or 1-866-299-7267, [email protected], www.surviscor.com
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